October 6, 2026 • 23 mins
Summary
In this episode, Robert and Ellie discuss delve into the complexities of influencer culture. They explore the balance between genuine content creation and the commercialization of social media, touching on the implications of consumerism and overconsumption. The conversation also highlights the impact of AI on shopping habits and the ongoing debate between minimalism and consumerism.
Takeaways
- Influencer culture is prevalent and often blurs the lines between genuine recommendations and ads.
- Many influencers promote products they haven't fully tested, leading to consumer distrust.
- Affiliate marketing offers a low barrier to entry for aspiring influencers.
- The rise of AI in shopping is making purchasing decisions easier but may contribute to impulsive buying.
- Consumerism and overconsumption are significant concerns in today's society.
- Not all content creators are influencers; many focus on sharing their craft without commercial intent.
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Episode Transcript
Available transcripts are automatically generated. Complete accuracy is not guaranteed.
SPEAKER_01 (00:00):
Welcome to Elevate Springfield, where we will dive
into strategies and stories thathelp you rise to your full
potential.
Each episode, we'll talk abouthow you can take intentional
steps to elevate your life andyour business while making a
meaningful impact on thosearound you.
Along the way, we're gonna bringin the change makers from our
(00:20):
community that are alreadyelevating.
We'll bring the actionablestrategies, you bring the
discipline and follow through,and together, we can elevate
Springfield.
Alright, let's go, y'all.
Time to 10X.
SPEAKER_04 (00:35):
Hey everyone, welcome to Next Gen on Elevate
Springfield.
I'm Ellie and I'm here with mydad, Robert.
SPEAKER_01 (00:40):
Together, we're talking about what really
matters to teens today.
From school and skills topressure, purpose, and
possibilities.
We'll share honestconversations, practical
strategies teens can actuallyuse, and a little dad-daughter
debate.
SPEAKER_04 (00:56):
This is about listening, learning, and
growing.
Together, let's elevate the nextgeneration.
SPEAKER_01 (01:01):
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SPEAKER_05 (01:47):
Hello, and welcome back to Next Gen on Elevate
Springfield.
I'm Ellie and I'm here with mydad.
SPEAKER_01 (01:51):
Why, hello, Ellie.
SPEAKER_05 (01:52):
Hello.
SPEAKER_01 (01:53):
Another beautiful day.
What have we been doing lately?
I feel like we've been busy, butI can't think of what we've been
doing.
SPEAKER_05 (02:00):
We went to see our cousins play in the sun, where
you got a really goofy tan lineon your forehead.
SPEAKER_01 (02:07):
Did get a little bit of a goofy tan line on my
forehead, yes.
SPEAKER_05 (02:10):
He thought he was being cool by wearing his hat
backwards.
SPEAKER_01 (02:13):
Backwards.
SPEAKER_05 (02:14):
In the scorching sun.
SPEAKER_01 (02:15):
Was looking at the sun, yes.
So I have a nice line rightthere.
SPEAKER_05 (02:21):
It was awesome.
SPEAKER_01 (02:22):
It was fun though.
SPEAKER_05 (02:23):
Yeah.
SPEAKER_01 (02:23):
It's good to go out to the Shield Sports Park.
Watch him play out there.
SPEAKER_05 (02:27):
It's gonna be something to check it off my
bucket list to go inside though.
SPEAKER_01 (02:30):
Well, yeah, because we thought it was gonna be
inside the dome, but it wasn't.
Yep.
We can go, I'll show you that.
I've been in there before forevents and stuff.
I've never actually seen asporting event in there.
I've just gone there fornetworking events.
SPEAKER_05 (02:44):
All right.
SPEAKER_01 (02:44):
The only sporting event I was at in there was
Michael Thomas and I doing somelittle uh velcro golf something
or other.
Yeah, I know you don't know whatI'm talking about, Dan.
SPEAKER_02 (02:55):
No.
No.
SPEAKER_01 (02:56):
I don't either because I don't know what the
name of it actually is.
unknown (02:59):
Okay.
SPEAKER_01 (02:59):
But they had little velcro balls that you hit with a
golf club onto a target at anetworking event we were at.
So for whatever that forwhatever that's worth, there it
is.
SPEAKER_05 (03:08):
There it is.
Very interesting, I guess.
SPEAKER_01 (03:11):
We never really did our homecoming recap, did we?
SPEAKER_05 (03:15):
Oh yeah, I guess we didn't.
SPEAKER_01 (03:16):
We haven't done that.
That was fun out at Clayville.
SPEAKER_05 (03:19):
Very, very fun.
I'm already excited.
What?
No.
But I am very excited.
I'm hyped for the winter ballalready.
SPEAKER_01 (03:27):
Yeah.
SPEAKER_05 (03:27):
I am gonna try and find another dress, but we'll
see.
SPEAKER_01 (03:30):
Yeah.
Shout out to Brian Riley over atArlington's.
That's where we're gonna behaving that come January.
It's gonna be fun.
SPEAKER_05 (03:37):
I'm excited!
SPEAKER_01 (03:38):
Downtown Winter Ball action.
SPEAKER_05 (03:40):
I think everybody was getting tired of the last
venue, so I'm happy we'reswitching in.
SPEAKER_01 (03:44):
Yeah, well, we have from yeah, the other one we were
at for because we did the winterball there a couple times,
didn't we?
SPEAKER_05 (03:50):
Like every time, I think.
SPEAKER_01 (03:52):
Yeah.
Yeah, we've had some fun venues.
It was just super, super darkand just.
Yeah, yeah, definitely.
No, we've had some cool venues.
We've had Clayville a couple oftimes, we've had A Sign Company
a couple of times, we've hadPole Barn.
Um, we're gonna haveArlington's, we're gonna be at
Aaron's Pavilion, all over theplace.
All over Springfield.
Let's go.
(04:12):
But yeah, it was fun.
Had the big old bonfire.
I DJ'd, you danced, fun was had,right?
SPEAKER_05 (04:18):
Fun was had.
SPEAKER_01 (04:19):
Yeah, it was good.
It was good.
SPEAKER_05 (04:21):
Well, today I thought we'd talk a little bit
about influencer culture becauseif you've been on the internet
at all recently, you'd noticethat a lot of things are ads,
and a lot of those areundisclosed ads as well, because
influencers are promoting somany items, and that's like it.
And some of those arelife-saving.
Some of those, I love those.
(04:43):
I'm like, ooh, okay, perfect.
So I'll get that.
SPEAKER_01 (04:45):
By the way, this segment is brought to brought to
you by meta ads.
SPEAKER_05 (04:49):
No.
No.
Um, so you know, it's gotten alittle bit of pushback, the fact
that influencers are posting somuch content revolving around
visit my Amazon storefront andpromoting so many products,
which can also heavily play intooverconsumption because they're
(05:09):
promoting so many products,which I have two thoughts on.
Because, on one hand, I like tovlog and I like to do some
videos sometimes.
And recently I'm like, wow, Ifound all these good products.
I just want to make a video onit, be like things that have
made my life easier.
Because if I were to know ofthese things that I have now,
like years ago, that would havesaved me so much difficulty.
(05:30):
So it's like I just have thisurge to want to share it with
people because I'm like, I canhelp you if you have any of
these things that I have, ifyou're similar to me at all.
But then again, when influencersare promoting so many things, a
lot of the time they don't eventry the things or they try it
for like a day.
And it's like, okay, well, ifit's a skincare product, you
can't know if it works within aday.
(05:51):
That's just not realistic.
But on the other hand, if yougenuinely like all your products
and you're being sponsored bysomebody and you love those
products genuinely and genuinelyuse them, how awesome is that
that you can just promote it andmake some money off of that?
Like that's awesome.
You know, I agree.
There's so many.
SPEAKER_01 (06:09):
It is.
There, it's I mean, it's a bigthing right now.
Of course, there's thetraditional ads and everything,
and then there's people thatjust do it as influencers.
Some of them get paid to do it.
Some of them actually get paidto do the post, while others get
paid based on what they bringinto the back end, right?
So if they help generate$100,000in revenue for a company, they
(06:29):
get X percentage off that.
And yeah, I think it's a goodbusiness opportunity for people,
quite frankly.
SPEAKER_05 (06:36):
Yeah, and I really admire the hustle.
I think that's great.
It does get very tiring whenthat's most of what you see on
the internet where it's like,ad, ad, oh, they're recommending
this.
Oh, it's an undisclosed ad.
Because there's also that goingaround where it looks like they
genuinely like it.
And then there's a small hashtagor there's a tiny at or
(06:57):
something, and it's like, oh,it's an undisclosed ad.
So do you actually like it?
Or are you being paid to do itand you haven't actually used it
to like it?
SPEAKER_02 (07:06):
Right.
SPEAKER_05 (07:07):
So it's like it's that distrust there that's like,
well, do I actually want to buythat, or do you just want me to
buy that?
SPEAKER_01 (07:13):
Yeah, and it could be both.
Affiliate marketing in generalis a huge opportunity for people
out there because there's reallyno barrier to entry.
If you can put together reallygreat influencer videos, you can
make those very cheaply andstart making money immediately
if you can drive people to thatsite.
(07:33):
And I think it's good for thebusinesses too, because they get
great leads from people withouthaving to generate as much
marketing on their end, right?
They have all these affiliatesthat are going out essentially
selling their product for themand they're paying them a
percentage, which essentially isa commission off the sales.
SPEAKER_05 (07:54):
Right.
And I mean, have you ever seen aStarbucks ad?
SPEAKER_01 (07:57):
Starbucks ad?
SPEAKER_05 (07:58):
Mm-hmm.
I don't think realistically,have you ever seen a Starbucks
ad?
SPEAKER_01 (08:01):
I don't think I have, really.
SPEAKER_05 (08:02):
Exactly.
That's because number one, it'sjust so big, it's like everybody
knows what Starbucks is.
But the talk does it for them.
They don't have to promotebecause people are like, look,
they spelled my name wrong, orStarbucks secret menu, which
also sounds like absolute hellif you were to work at
Starbucks.
Like a secret menu on top of thealready huge menu.
SPEAKER_01 (08:22):
Yeah.
SPEAKER_05 (08:23):
No thanks.
SPEAKER_01 (08:24):
That's probably just a fun thing.
Oh, I'm sure they got them down.
SPEAKER_05 (08:27):
Oh, I'm sure they do.
I really respect the Starbucksworkers for being able to do
that.
I just can't.
I didn't ever.
SPEAKER_01 (08:32):
No, I I don't think I've ever seen a Starbucks
commercial.
SPEAKER_05 (08:35):
Exactly.
The talk of the town does itfor.
SPEAKER_01 (08:37):
It does.
It does.
And the fact that they have somany locations that they're
essentially everywhere.
Right.
So you can't drive very farwithout seeing a Starbucks if
you're in a town of any size,right?
Now, of course, small townsdon't have them, and I don't
particularly drink Starbucksright now.
So but we have how many do wehave in town?
One, two, three, four.
I don't know.
Four plus a Starbucks one?
(08:59):
Plus the one in Starbucks.
Is that right?
SPEAKER_02 (09:01):
What?
SPEAKER_01 (09:01):
Or not I said plus the one in Starbucks, plus the
one in Target.
Yeah.
SPEAKER_05 (09:06):
Yeah.
Plus the one target.
SPEAKER_01 (09:07):
Yeah, because there's yeah, Steven.
Yep.
One, two, three, four, at leastfour.
SPEAKER_05 (09:12):
Yeah.
unknown (09:13):
Yeah.
SPEAKER_05 (09:13):
And I also think there's a big push against
influencers right now.
And I have to explain to peoplemost of the time.
I'm like, not every contentcreator is an influencer,
though.
It's I think influencersprimarily want to make money,
and content creators primarilywant to share their craft and
their thoughts and their stuff.
SPEAKER_01 (09:34):
But I think a content creator can be a default
influencer because of thecontent they're putting out
there.
Well, yeah.
Whether they consider themselvesan influencer or not, um,
essentially they are if they'reputting out content on it.
SPEAKER_05 (09:50):
They're not equal to each other.
A hundred percent.
There's a ton that are both, butthere's also a ton that are one
or the other.
SPEAKER_01 (09:57):
True.
True.
Yeah, because well, let's justsay this show that we're doing
right now, content creation.
But if there's a business onhere and people see that
business and like that business,it could be considered an
influencer because they got theinformation from the show and
they liked what we had to sayabout that business.
(10:17):
So it could be considered aninfluencer too, even though the
main construct of this show iscontent creation.
Yeah.
Right?
SPEAKER_05 (10:24):
Mm-hmm.
SPEAKER_01 (10:24):
Makes sense?
SPEAKER_05 (10:25):
Yeah.
But with my point, I thinkthere's too many people being
like, oh, that's one of thoseinfluencers that just cares
about the money and only wantsto promote things, doesn't want
to actually make videos.
And a lot of the time I'm like,no, they're a content creator.
They like to make videos likeabout going thrifting and doing
stuff.
It's not necessarily sponsoringevery single video.
SPEAKER_01 (10:47):
Right.
And even if you're not sponsoredby somebody, the like I was
saying, the affiliate marketing,just about every big company
now, or even middle mmedium-sized and small companies
that mostly sell their stuffonline have affiliate links to
where you can become anaffiliate with them.
And if somebody buys it throughyou, you either get money back
for the store or you getstraight up paid, whatever the
(11:10):
case may be.
SPEAKER_02 (11:11):
Yeah.
SPEAKER_01 (11:11):
So it's super easy.
Easy entry business if you haveany kind of following.
SPEAKER_05 (11:16):
Yeah.
And I 100% get the wariness andthe ugh when you see another
one, because I think it's alsobecause we have the normal ads.
And then on top of that, whenyou think you're getting an
actual human video contentcreation, it's just another
influencer.
That's another ad, basically.
SPEAKER_01 (11:34):
But influencers work a lot in terms of what's trying
being an influencer for a day.
SPEAKER_05 (11:40):
See how it is.
SPEAKER_01 (11:41):
No, I'm saying no, I'm saying influencers work in
terms of getting sales.
SPEAKER_05 (11:46):
Yeah.
SPEAKER_01 (11:46):
They sell.
All right.
What do you mean by try beingone?
SPEAKER_05 (11:49):
Oh, that was a quote.
There was this one influencer,and she she was making so much
bank and she was making somevideo about how hard it was to
be to being an influencer.
Because nobody's sayinginfluencers don't do anything.
That's not it.
But she was like, try being aninfluencer for a day.
See how it is, see how it feels.
It's hard.
And everybody's like, you'remaking like hundreds of dollars
(12:13):
from making videos from yourhouse.
You're not doing cancerresearch, is all we're saying.
SPEAKER_01 (12:17):
But no, no, but it does take it does take a skill
set to be able to put togethercompelling videos.
SPEAKER_05 (12:23):
Everybody has has clowned her since then, which is
valid because it was now Iunderstand what you were saying.
SPEAKER_01 (12:29):
I didn't catch it first.
SPEAKER_05 (12:31):
Um, but I'd consider myself a content creator, but I
do want to make a video at somepoint of like all my favorite
stuff, just because I love mystuff, because I love feeling
organized and I love havingthings that work after years of
trying to figure out how to, youknow, get the right products and
stuff.
So just like finally havingthat.
Just like I just want to tellpeople, and if they're similar
(12:51):
to me at all, then maybe theycould this could help them too,
you know.
SPEAKER_01 (12:54):
Influencer.
Sounds like you're gonna be aninfluencer.
SPEAKER_05 (12:57):
No, thanks.
No, no.
SPEAKER_01 (12:59):
No, I think again, it's a good business if people
are have a good following.
You are right when you're onsocial.
It has overtaken a lot of yourfeed, especially if you search
for a particular product, thenyou get all the influencers
across your page.
SPEAKER_05 (13:14):
So that's the one thing that I wanted to say that
I forgot is that recently I'venoticed this new thing.
I don't know if you've noticedit, but I've noticed this online
to where I think that now we'regetting too advanced.
I mean, we've been getting tooadvanced with AI and all that
other stuff.
But this, I'm just like, howmuch more quick and advanced can
(13:36):
we get?
Because there's this new thingon apps, like on Instagram or
YouTube.
And if you're watching a videoand if they're like showing a
product, no matter what theproduct is, like it could be a
doll collector, and they'relike, I just got the new dolls
everybody's been talking about,you know, and she's unboxing
them.
There's this little floatingthing in the bottom corner.
Do you know what I'm talkingabout?
SPEAKER_01 (13:57):
Little floating thing?
SPEAKER_05 (13:58):
Uh-huh.
There's a little floating thingon the corner, and it's that
exact thing they're talkingabout.
And if you click it, then ittakes you immediately to where
you can buy it.
And I'm like, okay, guys, wealready have everything at the
touch of our fingertips.
Do we really need anytime Iscroll and see a video and
they're showing me anything?
(14:18):
I can literally just click itand it takes me immediately to
go buy it.
SPEAKER_00 (14:22):
And this is I kind of like that.
SPEAKER_05 (14:23):
No, no, and this isn't this isn't a link, okay?
Don't call me a dummy in thecomments for it's not a link.
It's not a link.
It literally shows you exactlywhat it is.
And no matter if the in I haveseen this where the the person
making the video isn't evenpromoting anything, it just
notices something in the videoand then it gives it to you just
(14:44):
right here.
It's like if you want it, comeon.
It's like luring you with candyor something.
And it's like, this is our Ifeel like it's contributing to
the shopping problem.
Like now I can't, I don't evenhave to, oh, what's that?
Okay, I really want that.
I need to go search that up,look for it.
Okay, and then go buy it.
And I feel like this could alsocontribute to hasty buying or
(15:05):
buying without thinking first.
Because it's just it's rightthere.
It's right there.
Like you'll randomly bescrolling, and then anything
that's in the video, it's justright there.
It's right here if you want tobuy it.
SPEAKER_01 (15:16):
Like so, as you're as you're watching this, if you
see the little 10x rule bubblething pop up.
Yeah, literally.
SPEAKER_05 (15:22):
Literally, yeah.
SPEAKER_01 (15:23):
There you go.
Uh-huh.
Go ahead and get that.
SPEAKER_05 (15:26):
My point is that I just think that not everything
should be just right there.
Like I you should have to put inthe most minor amount of work
with your thumbs to find theproduct you're looking for.
You shouldn't just be able tojust click on it and then
immediately add a Descartes andpurchase.
Like at least let me go andsearch it up or something.
(15:47):
You are sure.
SPEAKER_01 (15:49):
You sound like the boomer.
SPEAKER_00 (15:50):
You sound like the get off my lawn right now.
Oh, I just need to, oh, Icouldn't click.
Oh my goodness.
Oh my goodness.
Why can't people like the oldendays do this?
SPEAKER_05 (15:59):
Yeah, probably.
You know what?
And I'm okay with that.
I'm okay with that.
SPEAKER_00 (16:03):
Jeez.
SPEAKER_05 (16:04):
It's just such a small thing that I was just
like, ugh.
SPEAKER_01 (16:06):
I know, that's your old soul coming out.
It's like, oh my gosh.
I see, I don't mind itpersonally.
SPEAKER_05 (16:12):
Yeah.
SPEAKER_01 (16:12):
Anything that can make it more efficient and
quicker for me, I'm I'm all in.
SPEAKER_05 (16:16):
Yeah, but in the end, I do understand just how
annoying it is that everythingis a product placement or a
product review or a you shouldgo buy this.
Because it just gives it givesstress sometimes.
It's just like I just that's Ieither can't afford it or I
don't need it.
And you don't want to always bethinking about what you need to
buy.
SPEAKER_01 (16:34):
True, true.
SPEAKER_05 (16:35):
Ties into your one thing you said a couple podcasts
ago.
SPEAKER_01 (16:38):
I can't remember what I said a couple podcasts
ago.
SPEAKER_05 (16:41):
Focus on what you need to buy.
Or wait, no, you did say focuson what you need to buy.
No, you didn't.
I don't even know what you said.
It was something like Oh, it waswhen we were talking about it.
You know, don't focus on whatyou don't have, focus on what
you can get or something.
SPEAKER_01 (16:53):
Oh, it was probably when we were talking about
money.
We were talking about income,you know, focus on income
generation, not everything thatyou currently can't get or your
or your expenses is what wereally were talking about.
SPEAKER_05 (17:04):
I guess.
Um, but I also think it's alittle bit over hated too,
because if you can make bankfrom making a couple videos
about a product, I respect thehustle.
unknown (17:13):
Yeah.
SPEAKER_05 (17:14):
I think that's nice, but I think you should genuinely
like it.
I'm not saying you should use itevery day, but at least like the
product and what it stands for,the company, et cetera, et
cetera.
It's not that hard, I promise.
SPEAKER_01 (17:26):
No, I agree.
It's more meaningful if youactually utilize it, actually
like it, not just a and you'rean actual trustworthy source.
SPEAKER_05 (17:33):
Because it's like, why should I care about you
who's just promoting it?
Like you're just a person.
SPEAKER_01 (17:37):
I mean, people that get on influencers, maybe it's
more a function of, well, isthere a bit of jealousy in there
that they can't do the samething?
Because the opportunity's outthere for everybody.
SPEAKER_05 (17:48):
I don't I mean, I think not mostly, but I think
slightly.
SPEAKER_01 (17:52):
Yeah.
SPEAKER_05 (17:52):
Just because it's like, well, you're barely doing
anything and you're making moneyoff of it.
But I do think a lot of it isjust I'm sick of seeing it.
I'm sick of being told what tobuy and why I should buy it and
if I should buy it, like buy,buy, buy.
It's just it's too muchconsumerism.
I think people are getting tiredof it.
SPEAKER_01 (18:08):
Gotcha.
Yeah, I can understand thatcoming from you because the
consumerism gets you a littlebit.
You like to slow that down alittle bit.
SPEAKER_05 (18:15):
So that's why I'm so like, oh.
SPEAKER_01 (18:17):
Yeah.
Yeah.
You've saved me some moneyrecently.
SPEAKER_05 (18:20):
Okay, well, let's go buy some stuff then.
That's a problem.
SPEAKER_01 (18:23):
Nope, nope.
SPEAKER_05 (18:24):
Failing as a daughter.
SPEAKER_01 (18:25):
Yep, yep, that's right.
Nope.
No, you said it.
You said it.
The consumerism is is evil, so Idon't have to buy you anything.
SPEAKER_05 (18:32):
I did not say consumerism is evil.
I said overconsumption is eviland the consumerism mindset.
Oh.
It's like the new version ofhoarding, I guess.
It's not even new.
It's just bigger, nicer words ofhoarding.
SPEAKER_01 (18:44):
So you're saying I have to go out and buy you stuff
now?
You've trained me the other wayhere recently where I haven't
had to buy anything for you.
You're like, I'm okay.
Over consumption.
I don't need that.
SPEAKER_05 (18:54):
So Okay, well, hold on, hold on, hold on, hold on.
Because that's also another partof the spectrum where there's
also anti-consumerism andunderconsumption trending, which
is also a problem because nowyour house doesn't look like you
live in it.
It looks like an IKEA room withno life.
So that's also a problem.
Minimalism is an issue as well.
SPEAKER_01 (19:13):
See, I could be very, I could be very
minimalist.
SPEAKER_05 (19:15):
It's a very first world problem issue, 100%.
I mean, most of the things wetalk about are true.
So, but I mean, if we're talkingabout one end, we gotta talk
about the other end as well.
I could certainly be aminimalist.
Ugh.
Because people are telling you,like, you shouldn't buy this,
you shouldn't buy this, youshouldn't buy this.
Like, normal consumption isfine, you guys.
(19:35):
We don't have to go to eitherside of the extreme, you know.
SPEAKER_01 (19:40):
Well, on that note, I'm gonna go sell our house, buy
a tiny home, buy an airstreamtrailer, and we're just gonna
sleep in there.
How about that?
We're gonna go the minimalistroute, since you don't like the
overconsumption.
SPEAKER_05 (19:51):
I'm I'm I think somebody didn't listen to my all
of my points.
SPEAKER_01 (19:55):
I'm doing it for you, Ellie.
I'm I'm trying to support you.
But I could be a I am kind of aminimalist.
I don't really need much stuff.
I I really don't.
I like experiences, I like goingout and having fun and doing
stuff as a familyexperience-wise.
But when it comes to stuff, Ireally don't need a lot of
stuff.
SPEAKER_05 (20:12):
So I could certainly minimalism, I mean, under
consumption and minimalism aretwo separate things, but also
some s kind of tie togetherbecause when people are like
under consuming, so they barelybuy anything.
And then the minimalism part ofit too, it has no character.
White pillow, white blanket,white headboard, white
(20:34):
nightstand, and it's just blankslate.
It's like you should just paintall over it.
It's like it's so it's more likebeige, like the beige mom
aesthetic that's been popularthe past few years.
It's just soul sucking becauseit doesn't look like a person
lives there.
SPEAKER_01 (20:50):
What if it's like all black?
SPEAKER_05 (20:52):
That too.
SPEAKER_01 (20:53):
So if like you know, we have black shelves, maybe
black pants, black shoes, ablack shirt, and a black jacket.
SPEAKER_05 (21:01):
That is a really good example of that.
SPEAKER_01 (21:02):
And then just maybe a pop of red in the hat.
SPEAKER_05 (21:05):
Exactly.
Is that that is the toxicminimalist aesthetic?
SPEAKER_01 (21:09):
Toxic now.
Toxic minimalist.
SPEAKER_00 (21:12):
I don't know that I believe that.
unknown (21:13):
Yeah.
SPEAKER_01 (21:14):
I just like black clothes.
SPEAKER_05 (21:15):
I'm joshing your taters, man.
SPEAKER_01 (21:17):
Oh, thank you.
Thank you.
I appreciate that because I wasstarting to get a little
self-conscious about my studioattire here.
SPEAKER_05 (21:23):
Yeah.
Well, thank you for joining uson NextGen on Elevate
Springfield.
We'll see you next time.
SPEAKER_01 (21:28):
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Well, thank you for joining ustoday, everybody.
Appreciate you making us a partof your day.
Hey, don't forget while you'reout on social, check ours out.
You can check my personal oneout at RobertFarrell at
everywhere.
(22:17):
Check out those ElevateSpringfield pages, those big dog
business coaching pages as well.
Check us out over on YouTube.
Give us a subscribe, give us alike or a follow on any of those
channels.
We would certainly appreciateit.
So, hey, take what you learnedtoday.
You bring the discipline andfollow-through and together.
(22:38):
That's right, y'all.
We're gonna elevate Springfield.
Be great.
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We'll bring the actionablestrategies, you bring the
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Springfield.
Alright, let's go, y'all.
Time to 10X.
SPEAKER_04 (00:35):
Hey everyone, welcome to Next Gen on Elevate
Springfield.
I'm Ellie and I'm here with mydad, Robert.
SPEAKER_01 (00:40):
Together, we're talking about what really
matters to teens today.
From school and skills topressure, purpose, and
possibilities.
We'll share honestconversations, practical
strategies teens can actuallyuse, and a little dad-daughter
debate.
SPEAKER_04 (00:56):
This is about listening, learning, and
growing.
Together, let's elevate the nextgeneration.
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SPEAKER_05 (01:47):
Hello, and welcome back to Next Gen on Elevate
Springfield.
I'm Ellie and I'm here with mydad.
SPEAKER_01 (01:51):
Why, hello, Ellie.
SPEAKER_05 (01:52):
Hello.
SPEAKER_01 (01:53):
Another beautiful day.
What have we been doing lately?
I feel like we've been busy, butI can't think of what we've been
doing.
SPEAKER_05 (02:00):
We went to see our cousins play in the sun, where
you got a really goofy tan lineon your forehead.
SPEAKER_01 (02:07):
Did get a little bit of a goofy tan line on my
forehead, yes.
SPEAKER_05 (02:10):
He thought he was being cool by wearing his hat
backwards.
SPEAKER_01 (02:13):
Backwards.
SPEAKER_05 (02:14):
In the scorching sun.
SPEAKER_01 (02:15):
Was looking at the sun, yes.
So I have a nice line rightthere.
SPEAKER_05 (02:21):
It was awesome.
SPEAKER_01 (02:22):
It was fun though.
SPEAKER_05 (02:23):
Yeah.
SPEAKER_01 (02:23):
It's good to go out to the Shield Sports Park.
Watch him play out there.
SPEAKER_05 (02:27):
It's gonna be something to check it off my
bucket list to go inside though.
SPEAKER_01 (02:30):
Well, yeah, because we thought it was gonna be
inside the dome, but it wasn't.
Yep.
We can go, I'll show you that.
I've been in there before forevents and stuff.
I've never actually seen asporting event in there.
I've just gone there fornetworking events.
SPEAKER_05 (02:44):
All right.
SPEAKER_01 (02:44):
The only sporting event I was at in there was
Michael Thomas and I doing somelittle uh velcro golf something
or other.
Yeah, I know you don't know whatI'm talking about, Dan.
SPEAKER_02 (02:55):
No.
No.
SPEAKER_01 (02:56):
I don't either because I don't know what the
name of it actually is.
unknown (02:59):
Okay.
SPEAKER_01 (02:59):
But they had little velcro balls that you hit with a
golf club onto a target at anetworking event we were at.
So for whatever that forwhatever that's worth, there it
is.
SPEAKER_05 (03:08):
There it is.
Very interesting, I guess.
SPEAKER_01 (03:11):
We never really did our homecoming recap, did we?
SPEAKER_05 (03:15):
Oh yeah, I guess we didn't.
SPEAKER_01 (03:16):
We haven't done that.
That was fun out at Clayville.
SPEAKER_05 (03:19):
Very, very fun.
I'm already excited.
What?
No.
But I am very excited.
I'm hyped for the winter ballalready.
SPEAKER_01 (03:27):
Yeah.
SPEAKER_05 (03:27):
I am gonna try and find another dress, but we'll
see.
SPEAKER_01 (03:30):
Yeah.
Shout out to Brian Riley over atArlington's.
That's where we're gonna behaving that come January.
It's gonna be fun.
SPEAKER_05 (03:37):
I'm excited!
SPEAKER_01 (03:38):
Downtown Winter Ball action.
SPEAKER_05 (03:40):
I think everybody was getting tired of the last
venue, so I'm happy we'reswitching in.
SPEAKER_01 (03:44):
Yeah, well, we have from yeah, the other one we were
at for because we did the winterball there a couple times,
didn't we?
SPEAKER_05 (03:50):
Like every time, I think.
SPEAKER_01 (03:52):
Yeah.
Yeah, we've had some fun venues.
It was just super, super darkand just.
Yeah, yeah, definitely.
No, we've had some cool venues.
We've had Clayville a couple oftimes, we've had A Sign Company
a couple of times, we've hadPole Barn.
Um, we're gonna haveArlington's, we're gonna be at
Aaron's Pavilion, all over theplace.
All over Springfield.
Let's go.
(04:12):
But yeah, it was fun.
Had the big old bonfire.
I DJ'd, you danced, fun was had,right?
SPEAKER_05 (04:18):
Fun was had.
SPEAKER_01 (04:19):
Yeah, it was good.
It was good.
SPEAKER_05 (04:21):
Well, today I thought we'd talk a little bit
about influencer culture becauseif you've been on the internet
at all recently, you'd noticethat a lot of things are ads,
and a lot of those areundisclosed ads as well, because
influencers are promoting somany items, and that's like it.
And some of those arelife-saving.
Some of those, I love those.
(04:43):
I'm like, ooh, okay, perfect.
So I'll get that.
SPEAKER_01 (04:45):
By the way, this segment is brought to brought to
you by meta ads.
SPEAKER_05 (04:49):
No.
No.
Um, so you know, it's gotten alittle bit of pushback, the fact
that influencers are posting somuch content revolving around
visit my Amazon storefront andpromoting so many products,
which can also heavily play intooverconsumption because they're
(05:09):
promoting so many products,which I have two thoughts on.
Because, on one hand, I like tovlog and I like to do some
videos sometimes.
And recently I'm like, wow, Ifound all these good products.
I just want to make a video onit, be like things that have
made my life easier.
Because if I were to know ofthese things that I have now,
like years ago, that would havesaved me so much difficulty.
(05:30):
So it's like I just have thisurge to want to share it with
people because I'm like, I canhelp you if you have any of
these things that I have, ifyou're similar to me at all.
But then again, when influencersare promoting so many things, a
lot of the time they don't eventry the things or they try it
for like a day.
And it's like, okay, well, ifit's a skincare product, you
can't know if it works within aday.
(05:51):
That's just not realistic.
But on the other hand, if yougenuinely like all your products
and you're being sponsored bysomebody and you love those
products genuinely and genuinelyuse them, how awesome is that
that you can just promote it andmake some money off of that?
Like that's awesome.
You know, I agree.
There's so many.
SPEAKER_01 (06:09):
It is.
There, it's I mean, it's a bigthing right now.
Of course, there's thetraditional ads and everything,
and then there's people thatjust do it as influencers.
Some of them get paid to do it.
Some of them actually get paidto do the post, while others get
paid based on what they bringinto the back end, right?
So if they help generate$100,000in revenue for a company, they
(06:29):
get X percentage off that.
And yeah, I think it's a goodbusiness opportunity for people,
quite frankly.
SPEAKER_05 (06:36):
Yeah, and I really admire the hustle.
I think that's great.
It does get very tiring whenthat's most of what you see on
the internet where it's like,ad, ad, oh, they're recommending
this.
Oh, it's an undisclosed ad.
Because there's also that goingaround where it looks like they
genuinely like it.
And then there's a small hashtagor there's a tiny at or
(06:57):
something, and it's like, oh,it's an undisclosed ad.
So do you actually like it?
Or are you being paid to do itand you haven't actually used it
to like it?
SPEAKER_02 (07:06):
Right.
SPEAKER_05 (07:07):
So it's like it's that distrust there that's like,
well, do I actually want to buythat, or do you just want me to
buy that?
SPEAKER_01 (07:13):
Yeah, and it could be both.
Affiliate marketing in generalis a huge opportunity for people
out there because there's reallyno barrier to entry.
If you can put together reallygreat influencer videos, you can
make those very cheaply andstart making money immediately
if you can drive people to thatsite.
(07:33):
And I think it's good for thebusinesses too, because they get
great leads from people withouthaving to generate as much
marketing on their end, right?
They have all these affiliatesthat are going out essentially
selling their product for themand they're paying them a
percentage, which essentially isa commission off the sales.
SPEAKER_05 (07:54):
Right.
And I mean, have you ever seen aStarbucks ad?
SPEAKER_01 (07:57):
Starbucks ad?
SPEAKER_05 (07:58):
Mm-hmm.
I don't think realistically,have you ever seen a Starbucks
ad?
SPEAKER_01 (08:01):
I don't think I have, really.
SPEAKER_05 (08:02):
Exactly.
That's because number one, it'sjust so big, it's like everybody
knows what Starbucks is.
But the talk does it for them.
They don't have to promotebecause people are like, look,
they spelled my name wrong, orStarbucks secret menu, which
also sounds like absolute hellif you were to work at
Starbucks.
Like a secret menu on top of thealready huge menu.
SPEAKER_01 (08:22):
Yeah.
SPEAKER_05 (08:23):
No thanks.
SPEAKER_01 (08:24):
That's probably just a fun thing.
Oh, I'm sure they got them down.
SPEAKER_05 (08:27):
Oh, I'm sure they do.
I really respect the Starbucksworkers for being able to do
that.
I just can't.
I didn't ever.
SPEAKER_01 (08:32):
No, I I don't think I've ever seen a Starbucks
commercial.
SPEAKER_05 (08:35):
Exactly.
The talk of the town does itfor.
SPEAKER_01 (08:37):
It does.
It does.
And the fact that they have somany locations that they're
essentially everywhere.
Right.
So you can't drive very farwithout seeing a Starbucks if
you're in a town of any size,right?
Now, of course, small townsdon't have them, and I don't
particularly drink Starbucksright now.
So but we have how many do wehave in town?
One, two, three, four.
I don't know.
Four plus a Starbucks one?
(08:59):
Plus the one in Starbucks.
Is that right?
SPEAKER_02 (09:01):
What?
SPEAKER_01 (09:01):
Or not I said plus the one in Starbucks, plus the
one in Target.
Yeah.
SPEAKER_05 (09:06):
Yeah.
Plus the one target.
SPEAKER_01 (09:07):
Yeah, because there's yeah, Steven.
Yep.
One, two, three, four, at leastfour.
SPEAKER_05 (09:12):
Yeah.
unknown (09:13):
Yeah.
SPEAKER_05 (09:13):
And I also think there's a big push against
influencers right now.
And I have to explain to peoplemost of the time.
I'm like, not every contentcreator is an influencer,
though.
It's I think influencersprimarily want to make money,
and content creators primarilywant to share their craft and
their thoughts and their stuff.
SPEAKER_01 (09:34):
But I think a content creator can be a default
influencer because of thecontent they're putting out
there.
Well, yeah.
Whether they consider themselvesan influencer or not, um,
essentially they are if they'reputting out content on it.
SPEAKER_05 (09:50):
They're not equal to each other.
A hundred percent.
There's a ton that are both, butthere's also a ton that are one
or the other.
SPEAKER_01 (09:57):
True.
True.
Yeah, because well, let's justsay this show that we're doing
right now, content creation.
But if there's a business onhere and people see that
business and like that business,it could be considered an
influencer because they got theinformation from the show and
they liked what we had to sayabout that business.
(10:17):
So it could be considered aninfluencer too, even though the
main construct of this show iscontent creation.
Yeah.
Right?
SPEAKER_05 (10:24):
Mm-hmm.
SPEAKER_01 (10:24):
Makes sense?
SPEAKER_05 (10:25):
Yeah.
But with my point, I thinkthere's too many people being
like, oh, that's one of thoseinfluencers that just cares
about the money and only wantsto promote things, doesn't want
to actually make videos.
And a lot of the time I'm like,no, they're a content creator.
They like to make videos likeabout going thrifting and doing
stuff.
It's not necessarily sponsoringevery single video.
SPEAKER_01 (10:47):
Right.
And even if you're not sponsoredby somebody, the like I was
saying, the affiliate marketing,just about every big company
now, or even middle mmedium-sized and small companies
that mostly sell their stuffonline have affiliate links to
where you can become anaffiliate with them.
And if somebody buys it throughyou, you either get money back
for the store or you getstraight up paid, whatever the
(11:10):
case may be.
SPEAKER_02 (11:11):
Yeah.
SPEAKER_01 (11:11):
So it's super easy.
Easy entry business if you haveany kind of following.
SPEAKER_05 (11:16):
Yeah.
And I 100% get the wariness andthe ugh when you see another
one, because I think it's alsobecause we have the normal ads.
And then on top of that, whenyou think you're getting an
actual human video contentcreation, it's just another
influencer.
That's another ad, basically.
SPEAKER_01 (11:34):
But influencers work a lot in terms of what's trying
being an influencer for a day.
SPEAKER_05 (11:40):
See how it is.
SPEAKER_01 (11:41):
No, I'm saying no, I'm saying influencers work in
terms of getting sales.
SPEAKER_05 (11:46):
Yeah.
SPEAKER_01 (11:46):
They sell.
All right.
What do you mean by try beingone?
SPEAKER_05 (11:49):
Oh, that was a quote.
There was this one influencer,and she she was making so much
bank and she was making somevideo about how hard it was to
be to being an influencer.
Because nobody's sayinginfluencers don't do anything.
That's not it.
But she was like, try being aninfluencer for a day.
See how it is, see how it feels.
It's hard.
And everybody's like, you'remaking like hundreds of dollars
(12:13):
from making videos from yourhouse.
You're not doing cancerresearch, is all we're saying.
SPEAKER_01 (12:17):
But no, no, but it does take it does take a skill
set to be able to put togethercompelling videos.
SPEAKER_05 (12:23):
Everybody has has clowned her since then, which is
valid because it was now Iunderstand what you were saying.
SPEAKER_01 (12:29):
I didn't catch it first.
SPEAKER_05 (12:31):
Um, but I'd consider myself a content creator, but I
do want to make a video at somepoint of like all my favorite
stuff, just because I love mystuff, because I love feeling
organized and I love havingthings that work after years of
trying to figure out how to, youknow, get the right products and
stuff.
So just like finally havingthat.
Just like I just want to tellpeople, and if they're similar
(12:51):
to me at all, then maybe theycould this could help them too,
you know.
SPEAKER_01 (12:54):
Influencer.
Sounds like you're gonna be aninfluencer.
SPEAKER_05 (12:57):
No, thanks.
No, no.
SPEAKER_01 (12:59):
No, I think again, it's a good business if people
are have a good following.
You are right when you're onsocial.
It has overtaken a lot of yourfeed, especially if you search
for a particular product, thenyou get all the influencers
across your page.
SPEAKER_05 (13:14):
So that's the one thing that I wanted to say that
I forgot is that recently I'venoticed this new thing.
I don't know if you've noticedit, but I've noticed this online
to where I think that now we'regetting too advanced.
I mean, we've been getting tooadvanced with AI and all that
other stuff.
But this, I'm just like, howmuch more quick and advanced can
(13:36):
we get?
Because there's this new thingon apps, like on Instagram or
YouTube.
And if you're watching a videoand if they're like showing a
product, no matter what theproduct is, like it could be a
doll collector, and they'relike, I just got the new dolls
everybody's been talking about,you know, and she's unboxing
them.
There's this little floatingthing in the bottom corner.
Do you know what I'm talkingabout?
SPEAKER_01 (13:57):
Little floating thing?
SPEAKER_05 (13:58):
Uh-huh.
There's a little floating thingon the corner, and it's that
exact thing they're talkingabout.
And if you click it, then ittakes you immediately to where
you can buy it.
And I'm like, okay, guys, wealready have everything at the
touch of our fingertips.
Do we really need anytime Iscroll and see a video and
they're showing me anything?
(14:18):
I can literally just click itand it takes me immediately to
go buy it.
SPEAKER_00 (14:22):
And this is I kind of like that.
SPEAKER_05 (14:23):
No, no, and this isn't this isn't a link, okay?
Don't call me a dummy in thecomments for it's not a link.
It's not a link.
It literally shows you exactlywhat it is.
And no matter if the in I haveseen this where the the person
making the video isn't evenpromoting anything, it just
notices something in the videoand then it gives it to you just
(14:44):
right here.
It's like if you want it, comeon.
It's like luring you with candyor something.
And it's like, this is our Ifeel like it's contributing to
the shopping problem.
Like now I can't, I don't evenhave to, oh, what's that?
Okay, I really want that.
I need to go search that up,look for it.
Okay, and then go buy it.
And I feel like this could alsocontribute to hasty buying or
(15:05):
buying without thinking first.
Because it's just it's rightthere.
It's right there.
Like you'll randomly bescrolling, and then anything
that's in the video, it's justright there.
It's right here if you want tobuy it.
SPEAKER_01 (15:16):
Like so, as you're as you're watching this, if you
see the little 10x rule bubblething pop up.
Yeah, literally.
SPEAKER_05 (15:22):
Literally, yeah.
SPEAKER_01 (15:23):
There you go.
Uh-huh.
Go ahead and get that.
SPEAKER_05 (15:26):
My point is that I just think that not everything
should be just right there.
Like I you should have to put inthe most minor amount of work
with your thumbs to find theproduct you're looking for.
You shouldn't just be able tojust click on it and then
immediately add a Descartes andpurchase.
Like at least let me go andsearch it up or something.
(15:47):
You are sure.
SPEAKER_01 (15:49):
You sound like the boomer.
SPEAKER_00 (15:50):
You sound like the get off my lawn right now.
Oh, I just need to, oh, Icouldn't click.
Oh my goodness.
Oh my goodness.
Why can't people like the oldendays do this?
SPEAKER_05 (15:59):
Yeah, probably.
You know what?
And I'm okay with that.
I'm okay with that.
SPEAKER_00 (16:03):
Jeez.
SPEAKER_05 (16:04):
It's just such a small thing that I was just
like, ugh.
SPEAKER_01 (16:06):
I know, that's your old soul coming out.
It's like, oh my gosh.
I see, I don't mind itpersonally.
SPEAKER_05 (16:12):
Yeah.
SPEAKER_01 (16:12):
Anything that can make it more efficient and
quicker for me, I'm I'm all in.
SPEAKER_05 (16:16):
Yeah, but in the end, I do understand just how
annoying it is that everythingis a product placement or a
product review or a you shouldgo buy this.
Because it just gives it givesstress sometimes.
It's just like I just that's Ieither can't afford it or I
don't need it.
And you don't want to always bethinking about what you need to
buy.
SPEAKER_01 (16:34):
True, true.
SPEAKER_05 (16:35):
Ties into your one thing you said a couple podcasts
ago.
SPEAKER_01 (16:38):
I can't remember what I said a couple podcasts
ago.
SPEAKER_05 (16:41):
Focus on what you need to buy.
Or wait, no, you did say focuson what you need to buy.
No, you didn't.
I don't even know what you said.
It was something like Oh, it waswhen we were talking about it.
You know, don't focus on whatyou don't have, focus on what
you can get or something.
SPEAKER_01 (16:53):
Oh, it was probably when we were talking about
money.
We were talking about income,you know, focus on income
generation, not everything thatyou currently can't get or your
or your expenses is what wereally were talking about.
SPEAKER_05 (17:04):
I guess.
Um, but I also think it's alittle bit over hated too,
because if you can make bankfrom making a couple videos
about a product, I respect thehustle.
unknown (17:13):
Yeah.
SPEAKER_05 (17:14):
I think that's nice, but I think you should genuinely
like it.
I'm not saying you should use itevery day, but at least like the
product and what it stands for,the company, et cetera, et
cetera.
It's not that hard, I promise.
SPEAKER_01 (17:26):
No, I agree.
It's more meaningful if youactually utilize it, actually
like it, not just a and you'rean actual trustworthy source.
SPEAKER_05 (17:33):
Because it's like, why should I care about you
who's just promoting it?
Like you're just a person.
SPEAKER_01 (17:37):
I mean, people that get on influencers, maybe it's
more a function of, well, isthere a bit of jealousy in there
that they can't do the samething?
Because the opportunity's outthere for everybody.
SPEAKER_05 (17:48):
I don't I mean, I think not mostly, but I think
slightly.
SPEAKER_01 (17:52):
Yeah.
SPEAKER_05 (17:52):
Just because it's like, well, you're barely doing
anything and you're making moneyoff of it.
But I do think a lot of it isjust I'm sick of seeing it.
I'm sick of being told what tobuy and why I should buy it and
if I should buy it, like buy,buy, buy.
It's just it's too muchconsumerism.
I think people are getting tiredof it.
SPEAKER_01 (18:08):
Gotcha.
Yeah, I can understand thatcoming from you because the
consumerism gets you a littlebit.
You like to slow that down alittle bit.
SPEAKER_05 (18:15):
So that's why I'm so like, oh.
SPEAKER_01 (18:17):
Yeah.
Yeah.
You've saved me some moneyrecently.
SPEAKER_05 (18:20):
Okay, well, let's go buy some stuff then.
That's a problem.
SPEAKER_01 (18:23):
Nope, nope.
SPEAKER_05 (18:24):
Failing as a daughter.
SPEAKER_01 (18:25):
Yep, yep, that's right.
Nope.
No, you said it.
You said it.
The consumerism is is evil, so Idon't have to buy you anything.
SPEAKER_05 (18:32):
I did not say consumerism is evil.
I said overconsumption is eviland the consumerism mindset.
Oh.
It's like the new version ofhoarding, I guess.
It's not even new.
It's just bigger, nicer words ofhoarding.
SPEAKER_01 (18:44):
So you're saying I have to go out and buy you stuff
now?
You've trained me the other wayhere recently where I haven't
had to buy anything for you.
You're like, I'm okay.
Over consumption.
I don't need that.
SPEAKER_05 (18:54):
So Okay, well, hold on, hold on, hold on, hold on.
Because that's also another partof the spectrum where there's
also anti-consumerism andunderconsumption trending, which
is also a problem because nowyour house doesn't look like you
live in it.
It looks like an IKEA room withno life.
So that's also a problem.
Minimalism is an issue as well.
SPEAKER_01 (19:13):
See, I could be very, I could be very
minimalist.
SPEAKER_05 (19:15):
It's a very first world problem issue, 100%.
I mean, most of the things wetalk about are true.
So, but I mean, if we're talkingabout one end, we gotta talk
about the other end as well.
I could certainly be aminimalist.
Ugh.
Because people are telling you,like, you shouldn't buy this,
you shouldn't buy this, youshouldn't buy this.
Like, normal consumption isfine, you guys.
(19:35):
We don't have to go to eitherside of the extreme, you know.
SPEAKER_01 (19:40):
Well, on that note, I'm gonna go sell our house, buy
a tiny home, buy an airstreamtrailer, and we're just gonna
sleep in there.
How about that?
We're gonna go the minimalistroute, since you don't like the
overconsumption.
SPEAKER_05 (19:51):
I'm I'm I think somebody didn't listen to my all
of my points.
SPEAKER_01 (19:55):
I'm doing it for you, Ellie.
I'm I'm trying to support you.
But I could be a I am kind of aminimalist.
I don't really need much stuff.
I I really don't.
I like experiences, I like goingout and having fun and doing
stuff as a familyexperience-wise.
But when it comes to stuff, Ireally don't need a lot of
stuff.
SPEAKER_05 (20:12):
So I could certainly minimalism, I mean, under
consumption and minimalism aretwo separate things, but also
some s kind of tie togetherbecause when people are like
under consuming, so they barelybuy anything.
And then the minimalism part ofit too, it has no character.
White pillow, white blanket,white headboard, white
(20:34):
nightstand, and it's just blankslate.
It's like you should just paintall over it.
It's like it's so it's more likebeige, like the beige mom
aesthetic that's been popularthe past few years.
It's just soul sucking becauseit doesn't look like a person
lives there.
SPEAKER_01 (20:50):
What if it's like all black?
SPEAKER_05 (20:52):
That too.
SPEAKER_01 (20:53):
So if like you know, we have black shelves, maybe
black pants, black shoes, ablack shirt, and a black jacket.
SPEAKER_05 (21:01):
That is a really good example of that.
SPEAKER_01 (21:02):
And then just maybe a pop of red in the hat.
SPEAKER_05 (21:05):
Exactly.
Is that that is the toxicminimalist aesthetic?
SPEAKER_01 (21:09):
Toxic now.
Toxic minimalist.
SPEAKER_00 (21:12):
I don't know that I believe that.
unknown (21:13):
Yeah.
SPEAKER_01 (21:14):
I just like black clothes.
SPEAKER_05 (21:15):
I'm joshing your taters, man.
SPEAKER_01 (21:17):
Oh, thank you.
Thank you.
I appreciate that because I wasstarting to get a little
self-conscious about my studioattire here.
SPEAKER_05 (21:23):
Yeah.
Well, thank you for joining uson NextGen on Elevate
Springfield.
We'll see you next time.
SPEAKER_01 (21:28):
See ya.
Looking for personalizedinsurance with hometown care.
David Hilst, American FamilyInsurance Agent, is here to help
you protect what matters most: your family, your home, and your (21:35):
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Local service, realrelationships, peace of mind.
Call today or stop by theiroffice.
(21:57):
They can build your dreamprotection plan together.
Call 217-726-6343.
Well, thank you for joining ustoday, everybody.
Appreciate you making us a partof your day.
Hey, don't forget while you'reout on social, check ours out.
You can check my personal oneout at RobertFarrell at
everywhere.
(22:17):
Check out those ElevateSpringfield pages, those big dog
business coaching pages as well.
Check us out over on YouTube.
Give us a subscribe, give us alike or a follow on any of those
channels.
We would certainly appreciateit.
So, hey, take what you learnedtoday.
You bring the discipline andfollow-through and together.
(22:38):
That's right, y'all.
We're gonna elevate Springfield.
Be great.
SPEAKER_03 (22:42):
When I first walked into Shudokong Karate Club, I
was just looking for a way toget stronger.
But what I found was so muchmore.
Here we train in traditionalkarate, the real stuff.
Passed down through generations.
Every punch, every kata haspurpose.
I've learned self discipline,confidence, and how to protect
myself.
Not just in class, but in reallife.
(23:03):
It's not about being aggressive,it's about being prepared.
This is more than a club, it's away of life.
Join us at Shudo Khan.
Traditional, powerful, real.
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