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February 11, 2025 56 mins

If grocery store retail is part of your success strategy, then you don't want to miss today's podcast episode. My guest is Lisa Thorson, founder of Run The Numbers, who has 14 years of experience in the natural food industry including brokering brands into big retailers like Sprouts and Safeway.

We’re diving deep into the numbers—COGS, contribution margin, trade spend, and all the key factors you need to understand to succeed in grocery retail. Plus, we talk about the when and why to bring on fractional support like in sales, operations or other executive roles. It's a powerful option that didn't really exist until recently that can help you get to the next level.  

Passion is important, but smart financial decisions are what will keep you profitable and able to thrive no matter what is happening around you.  

If you are interested in learning more about the fractional services Lisa offers at RTN, including Operations, Sales and Deduction Support, click here and book a call with her. She is offering listeners 25% off your first month of services. 

Fuel is OPEN a la carte through May 26th! There are some incredible bonuses and you will finally be a part of a community of early-stage food founders doing the hard work of launching & growing their businesses into farmers markets, ecommerce and wholesale. Starts at $67/months with a money-back guarantee. http://foodbizsuccess.com/fuel

Stop the endless research and overwhelm! Know exactly what each sales channel looks like for success and create a roadmap for your unique business - it's all inside the Sales Channel Challenge https://www.foodbizsuccess.com/challenge

When you are ready to make the leap, get the support and accountability you need to create a beautiful business!

Pick up your copy of "Key Ingredients" on Amazon here.

Check out my YouTube channel at www.foodbiz.tube for how to videos to start and grow a packaged food business.

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