241 - Welcome to our final episode of The Offline Photographer! Throughout this series, we've explored the art of in-person marketing, empowering photographers to step away from screens and cultivate genuine, face-to-face connections in their local communities.
By focusing on offline engagement, we've helped photographers find innovative ways to build relationships and grow their businesses.
In this episode, host Heather Lahtinen and Laura Wombwell tackle the challenges of being an introverted photographer in an industry that thrives on social interaction.
They also explore the mindset blocks surrounding discussions of money and pricing. Laura candidly shares her journey of overcoming these barriers, while Heather offers advice on reframing client interactions to be more about education and less about pressure.
What To Listen For:
Navigating Social Barriers as an Introvert: Laura Wombwell shares her journey of overcoming social challenges as an introverted photographer, highlighting the mental hurdles she faces while interacting with potential clients.
Addressing Money Mindset Issues: The conversation touches on overcoming negative beliefs around discussing money, such as associating it with being "gross" or feeling like a "used car salesman."
Reframing the Narrative: Heather encourages Laura to rethink her approach, emphasizing that providing people with information about her photography services is about educating, not pressuring.
Imagining a Different Role: Laura introduces the idea of stepping into a more confident version of herself, using the concept of a "Super Laura" to connect more comfortably with potential clients.
Bridging Conversations to Business: Laura discusses strategies for transitioning casual conversations into opportunities to share about her pet photography services.
Connect with Heather
Connect with Laura
Resources From This Episode:
JOIN THE PARTY:
- Connect with us on Instagram
- Explore valuable pet photography resources here
- Discover effective pricing and sales strategies for all portrait photographers.
- Ready to grow your business? Elevate helps you do just that.
- Check out our recommended gear and favorite books.
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