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October 7, 2020 62 mins

Today I am joined by Marina Conway-Gordon. A content coach who shows brand leaders and teams how to articulate the real beating heart of the brand online, and how to start talking about the things that really matter to their community.

In late 2018 Marina founded The Real Life of Brands.  A Content Consultancy and Media Production Company, which helps brand leaders to raise their profile in an authentic way, using content that highlights real themes and stories.

With previous years spent in marketing content creation, fundraising, media writing and brand documentary through social media, not to mention eight years as a holistic therapist, Marina combines these skills to shine a light on the humans in business and the purpose that drives the brand.

The Real Life of Brands is also growing non promotional platforms for real stories, from behind brands with the aim of fostering more authenticity, and empathy in business.

She's got a lot to say and I'm so excited to have her joining the podcast today.

***3 Attention Grabbers***

👉 Imperfections: Why it's important to be real, open and honest.

👉 Get a visibility buddy: Having accountability helps keep you on track. 

👉 Know that expectations are currently low: Not having high end content and production can often be a lot more authentic.


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