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July 16, 2024 33 mins

In this episode of the Growth Elevated Leadership Podcast, we interview Davis Bell, CEO of Canopy, a SaaS platform for accounting practices. They discuss Canopy's journey, including its growth from 100 to 170 employees and a 4-5x revenue increase since Bell joined in 2019. Bell highlights the challenges of prioritizing product development, navigating COVID-19, and raising capital, including a recent $35 million funding round. They also delve into leadership lessons, emphasizing transparency, team autonomy, and the importance of listening and curiosity in achieving better results. Bell shares insights on maintaining high employee engagement and navigating market challenges.


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Timestamps (by podsqueeze):


The journey of Canopy (00:00:02)

David Bell discusses the growth and challenges faced by Canopy, a SaaS company serving accounting practices.


Raising funding (00:01:46)

David Bell talks about Canopy's successful funding round of $35 million and the challenges of raising capital during a tough economy.


What Canopy does (00:02:15)

David Bell explains that Canopy is a firm-wide operating system for accounting firms, managing customer information, communication, collaboration, time tracking, and more.


Challenges and growth of Canopy (00:03:10)

David Bell shares the challenges and growth of Canopy, including the decision to focus on practice management and the company's revenue and team growth.


Building a system of record (00:06:02)

David Bell discusses the challenges of building a comprehensive system of record for accounting firms and the decision to build the entire platform.


Raising capital and market challenges (00:07:47)

David Bell talks about the challenges of raising capital, re-educating investors, and navigating market dynamics to secure funding.


Series A and Series B funding (00:09:16)

David Bell discusses the traction in the marketplace that led to the successful Series A and Series B funding rounds for Canopy.


Investor value and confidence (00:11:37)

David Bell emphasizes the importance of investors' behavior during challenges and the value of topical expertise in investors.


Navigating COVID-19 impact (00:15:03)

David Bell discusses the challenges of transitioning to remote work and the decision-making process regarding office and remote work arrangements.


Pride in the team and employee satisfaction (00:17:42)

David Bell expresses pride in Canopy's team, low attrition, and high employee NPS, highlighting the company's positive work culture.


Employee NPS and Transparency (00:18:03)

Discussion on the company's employee Net Promoter Score (NPS) and the impact of transparency on employee satisfaction.


Leadership Conception (00:23:03)

The evolution of the speaker's leadership style, moving away from the traditional "visionary leader" model.


Impact of Curiosity on Decision-Making (00:25:12)

The benefits of leading with curiosity and openness, with a specific example of how it led to a better outcome.


Financial Planning and Optionality (00:27:04)

The import

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