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April 21, 2025 7 mins

“Don’t do anything you can’t measure. Everything must be measurable.” - Dave Lorenzo


What You’ll Discover Today:

  • The 6 essential stages of consultative selling
  • A free gift that simplifies and personalizes your sales strategy
  • The one big mistake to avoid in your sales process

Key Topics Discussed:

  1. Have a System
    Use the Revenue Roadmap as your framework for consultative selling.
  2. Identify Your Ideal Client
    Learn who they are, where they go, and why they choose to work with you.
  3. Find Clients in Groups
    Discover how to locate prospects through associations, media, and community.
  4. Target Those Groups
    Use direct outreach, speaking engagements, and social media to reach them repeatedly.
  5. Nurture and Follow Up
    Build trust with consistent value: weekly emails and monthly printed letters.
  6. Create a Gateway Offering
    Offer a low-risk entry point to let clients sample your brilliance.
  7. BONUS: The One Thing Never to Do
    Never run any marketing or sales tactic that isn’t trackable or measurable.

Links and Resources:

  • Free Gift from Dave: GetInsideBS.com
    Download the Revenue Roadmap – your complete guide to consultative selling
  • Subscribe Via Email: GetInsideBS.com
  • Listen on Spotify: Inside BS Show on Spotify
  • Listen on Apple Podcasts: Inside BS Show on Apple Podcasts
  • Call Us: (305) 692-5531

Call to Action:

✅ Download the Revenue Roadmap and follow along.
✅ Customize it for your business by answering the questions inside.
✅ And never forget: Measure everything.

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