6: Connecting with consumers by understanding the narrative economy

Consumers live narratives and the more companies can understand those narratives and be a part of them, the better. But how do they do that? 
Let's find out on Episode 6 of "Insightful Inspiration."
Isabelle Landreville is joined by Kristian A. Alomá, Ph.D., author of “Start with the Story” and founder and CEO at Threadline. He’s a branding and experience design consultant and describes his work as a couple’s therapist between clients and their customers. He helps them determine what they like about each other and how to strengthen their relationship. 
Join us to learn about the narrative economy!

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