If you've dedicated yourself to podcasting, growth is inevitably at the front of your mind.
So...let's talk about it.
In this episode of Let's Blow This Up from the Season 3 Co-Host Collective Series, I'm sharing the mic with Jay Franze, host of The Jay Franze Show, to discuss the right and wrong approaches to growing your podcast and taking it to the next level. We'll be diving into common strategies podcasters get right, as well as some of the common mistakes that can stop growth dead in its tracks.
A major topic covered is the importance of focusing on content first. Creating high-quality, valuable content lays the foundation for sustainable growth while avoiding the temptation to rush into promotional tactics before locking in the nucleus of your show.
Additionally, let's talk about titles and show art. Podcasting is a creative art form from front to back - meaning EVERY element matters. Eye-catching cover art and titles that stop the scroll are critical aspects of growth and give potential listeners reasons to press the play button.
Key Takeaways:
- Quality content is the most important element in growing your podcast, and should always come first.
- Your episode titles and show art should be compelling, clear, and aligned with the theme of your podcast.
- Mistakes that even prominent podcasts make include neglecting their branding and content strategy.
- Patience is key. Growth takes time and consistency, so avoid the temptation to rush success.
- Focusing on your niche and building a dedicated community around it will help elevate your show's success.
- Your podcast features a lot of moving parts. If one is broken, the entire machine can break down.
Check out The Jay Franze Show!
Season 3 of Let's Blow This Up is proudly sponsored by The Podcast Professionals Association! Click here to learn more about this growing organization.
Thank you for listening and becoming an official member of The Bomb Squad!
Now it's time to take action and get the most from your podcasting efforts. Discover how I can help you out at bombtrackmedia.com
MUSIC CREDIT: Aggressive Metal Trailer (Dragon Heart) by Alex Grohl on pixabay.com
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