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May 9, 2025 37 mins

In this sweet Mother’s Day episode, Elizabeth sits down with her biggest supporter and Purely’s #1 customer, Together, they reminisce about the early days of Purely Elizabeth, mixing muffin mix in Red Solo cups around the dining room table, hand-labeling bags late into the night, and chasing down grocery store buyers to get their product on shelves. Elizabeth’s mom shares how she became a “sales legend” without any formal sales background, why she believed in the brand from the very beginning, and the lessons she learned from her father that shaped her approach to parenting and life. She also gives some great momma advice on raising confident daughters, navigating teenage years, and reminds us that yes, you may see her straightening out Purely Elizabeth boxes on the shelves at a grocery store near you. 

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Say Hi To Elizabeth and Purely Elizabeth: 

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Mentioned: 

Painterland Yogurt

To Kill a Mockingbird 

Mark Hyman 

Canyon Ranch 

Mark as Played

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