The ONE Marketing Activity you should never STOP doing - Ep 67

Growing a private practice or business requires a key element every company needs no matter the size. 

A list of prospective clients or leads. 

Building a list like this means doing lead generation activities. Yet, some practice owners feel there are marketing activities that are reserved for the big companies! Or that are simply not necessary for them. Lead generation is one of these. 

Too often, I speak with practice owners who think it's not important because they have lots of clients and get clients from referrals, not marketing, so... this is why they don't focus on building a list of prospects.

But I will tell you when things slow down, and they are scrambling for new clients, that is often when they see the error of their ways. They are in regret mode. 


Today, I want to help prepare you for never being in regret mode and share more about that ONE marketing activity you should never stop doing - lead generation. 

Be sure to listen in to learn:

• The importance of Lead Generation, even for small biz owners
• The 7 foundations for an optimized Lead Generation System and Funnel
• A huge mistake many people make with their Lead Gen system and what to do instead

RESOURCES MENTIONED: 

Ep 18 - Fix your Instagram Link in Bio - https://www.pepperitmarketing.com/podcast/ig-profile-link 

Book your seat in the upcoming Free Training to Create your Irresistible Lead Magnet from Start to Finish in 2 weeks  - https://academy.pepperitmarketing.com/leadmagnets

You can get all the resources mentioned, the transcript, and access to Kathy’s free training that starts in November at http://MarketingYourPrivatePractice.com/67      

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~ Thanks for Listening!