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July 10, 2025 20 mins

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Why Your Marketing Isn’t Attracting Sellers... and What to Do that WILL Attract Listings


If you want listings, you need sellers. And if you want sellers, you need to stop putting out marketing & social content that only attracts buyers. In this episode, I’m breaking down the 3 types of content that actually attract sellers, and why most of the stuff you’re currently posting isn’t even on their radar.


Most agents are unknowingly speaking the wrong language to get listings. You’re putting out “marketing,” but sellers don’t see themselves in it—so they scroll right past. Today, we fix that.


I’ll show you how to:


  • Create “What’s My Home Worth?” content that gets sellers curious enough to raise their hand
  • Use behind-the-scenes marketing to position yourself as the local expert
  • Tell seller-focused stories that do the heavy lifting for you and make them say “I want that agent”


Plus, I share the NAR stat every agent needs to know about how sellers actually choose their Realtor. (Spoiler: it’s not the agent with the prettiest logo, or the most Google reviews.)


If you’ve been wondering why you’re getting plenty of buyer leads but crickets from homeowners, this is your episode. Let’s fix it.


***********************
RESOURCES :
Massive Agent Business Accelerator: 12 Week Program to go from stressed out solo agent, to thriving business owner making more, and working less.

Repurpose Social Media Automation Tool: The FREE tool I personally use to automate and streamline posting content on social media. Even removes the watermarks! - CLICK HERE


Referral Network: Claim your market *exclusively* in the new Massive Agent Referral Network - CLICK HERE

REAL Broker - Learn how we can be business partners and build a business together @ ΓEA⅃ Broker- CLICK HERE

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