Interpreting Amazon's Search Query Report for Keyword Research

Send us a text

In this video, we will delve into the Search Query Performance Report within Amazon's Seller Central and explore how to interpret and use the data provided for keyword research and product development. Learn about the differences between search query volume and suggested search volume, how to trust the data in the report, and how to use it as a baseline for new products. We will also discuss Helium's trend analysis, sorting the data set by keyword value, and common questions about the report's data availability. Whether you are a seasoned Amazon seller or just starting out, this video will provide valuable insights to maximize your sales on the platform.

00:00 Interpreting Amazon's Search Query Report for Keyword Research
00:16 Discrepancy between search query volume and suggested search volume
00:00 Interpreting Amazon's Search Query Report for Keyword Research
00:34 Trusting the data in the search query performance report
00:53 Using the search query volume as a baseline for new products
01:03 Helium's trend analysis
01:17 Sorting the data set by keyword value
01:33 Common questions about the search query performance report
01:58 Data only available at the brand level

🚀 Grow your brand's account with ease with our Amazon SOP Library which includes 300+ SOPs. Purchase here👉https://myamazonguy.com/SOP

🏫 https://mag-school.com/ - PPC, SEO, Design, and Catalog courses for $10-20

❓ Do you want to grow your Amazon sales or solve a problem? Go to https://myamazonguy.com and get help

✅ Support us, buy some Swag: https://MyAmazonGuy.com/Swag

✅ Get 20% OFF Your First 6 Months of H10 when You Use Code: STEVENPOPE6M20 at https://bit.ly/3RTm5id

✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/

✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/

✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_

✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/

🎤My Podcast Setup:
GoPro Hero10 https://amzn.to/3HghK4i
Rode NT1KIT Cardioid Condenser Microphone https://amzn.to/3ObJvNI
Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R

Support the show