Are you targeting keywords the right way? Learn how to get the best ones using broad and exact match strategies. This step-by-step guide shows how real Amazon sellers find what works.
Find this PPC tip useful? Get even more inside our Amazon PPC guide: https://bit.ly/3RumCsK
#AmazonPPC #KeywordTargeting #BroadMatch #ExactMatch #AmazonAds
Watch these videos on YouTube:
Simple Trick to Cut PPC Costs https://www.youtube.com/watch?v=k5CM6XtYo1c&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=39
PPC Bidding Hacks https://www.youtube.com/watch?v=_FyxMeI8ShE&list=PLDkvNlz8yl_YEKE1B5o1uhbBm1QQcPzmY&index=44
-------------------------------------------------
Got questions about your Amazon listing? Ask now and get the answers you need: https://myamazonguy.com/contact/?utm_source=YouTube&utm_medium=referral&utm_campaign=Contact%20Us
Need expert advice on your Amazon business? Book a free call: https://bit.ly/44uHuaR
Timestamps
00:00 - Why Keyword Research Matters
00:21 - What Tools You Need: Helium 10 & Cerebro
01:14 - Finding Your Main Keyword
01:40 - Pulling Competitor ASINs from Amazon
02:32 - Importing ASINs into Cerebro
03:00 - Filtering Keywords by Rank & Volume
04:10 - Choosing Keywords for Broad Campaigns
05:24 - Finding Longtail Keywords for Exact Match
06:26 - Adjusting by Bid Strategy & Budget
07:31 - When to Avoid Low Search Keywords
08:08 - Broad vs Exact Campaigns Explained
08:50 - Using the Same Strategy for Existing Products
09:31 - Wrapping Up: Add Longtail Keywords for Better Results
-------------------------------------------------
Follow us:
LinkedIn: https://www.linkedin.com/company/28605816/
Instagram: https://www.instagram.com/stevenpopemag/
Pinterest: https://www.pinterest.com/myamazonguys/
Twitter: https://twitter.com/myamazonguy
Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com
Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229
Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw
Popular Podcasts
Dateline NBC
Current and classic episodes, featuring compelling true-crime mysteries, powerful documentaries and in-depth investigations. Follow now to get the latest episodes of Dateline NBC completely free, or subscribe to Dateline Premium for ad-free listening and exclusive bonus content: DatelinePremium.com
24/7 News: The Latest
The latest news in 4 minutes updated every hour, every day.
Therapy Gecko
An unlicensed lizard psychologist travels the universe talking to strangers about absolutely nothing. TO CALL THE GECKO: follow me on https://www.twitch.tv/lyleforever to get a notification for when I am taking calls. I am usually live Mondays, Wednesdays, and Fridays but lately a lot of other times too. I am a gecko.