In this episode, Lauren Lewis of StaffBuffalo sits down with fellow woman-owned business leader Danielle Bickel, founder of Strokes Painting & Contracting.
Danielle shares her journey launching Strokes during the height of the pandemic, from working around the kitchen table to managing 14 crews and opening a dedicated shop. With a commitment to integrity, transparency, and culture, Danielle is redefining what it means to lead in the trades.
You’ll hear:
- What it really takes to launch and grow a trades business as a woman
- The pain points of building trust in an industry full of “Dan in a Van” stories
- Why culture fit beats experience—and how to hire accordingly
- How offering PTO, 401(k), and options for career growth change employee retention
- The benefit of building a business with your values—and your family—at the center
- This is a powerful conversation between two women-owned businesses working to build inclusive, forward-thinking teams that lead with impact.
🔗 Connect with Danielle Bickel and Strokes Painting & Contracting
Website: https://paintwithstrokes.com
Phone: 1-833-GET-STROKES
Instagram: @strokespaintingwny
🔗 Connect with StaffBuffalo (Women-Owned Staffing & HR)
Website: https://staffbuffalo.com
Jobs: https://staffbuffalo.com/jobs
Podcast: https://staffbuffalo.com/painpoints
Instagram: @staffbuffalo
LinkedIn: StaffBuffalo
YouTube: @StaffBuffalo
Don’t miss this inspiring look at how women-owned businesses are changing the game—one Pain Point at a time.
Popular Podcasts
On Purpose with Jay Shetty
I’m Jay Shetty host of On Purpose the worlds #1 Mental Health podcast and I’m so grateful you found us. I started this podcast 5 years ago to invite you into conversations and workshops that are designed to help make you happier, healthier and more healed. I believe that when you (yes you) feel seen, heard and understood you’re able to deal with relationship struggles, work challenges and life’s ups and downs with more ease and grace. I interview experts, celebrities, thought leaders and athletes so that we can grow our mindset, build better habits and uncover a side of them we’ve never seen before. New episodes every Monday and Friday. Your support means the world to me and I don’t take it for granted — click the follow button and leave a review to help us spread the love with On Purpose. I can’t wait for you to listen to your first or 500th episode!
NFL Daily with Gregg Rosenthal
Gregg Rosenthal and a rotating crew of elite NFL Media co-hosts, including Patrick Claybon, Colleen Wolfe, Steve Wyche, Nick Shook and Jourdan Rodrigue of The Athletic get you caught up daily on all the NFL news and analysis you need to be smarter and funnier than your friends.
The Joe Rogan Experience
The official podcast of comedian Joe Rogan.