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January 29, 2021 37 mins

As chaotic as the last four years were under former President Trump, is there anything PR pros can learn from the experience? We ask longtime public affairs pro George Franklin what public relations people should take away, or leave behind, from the previous Administration. Franklin, the author of three books about his craft, chats with Robert in an interview recorded on Inauguration Day.

Also, the crew talks about astrology, hints at a new member of the team set to join the cast next week, and handles three hot PR issues. 

Links:

Budweiser to skip Super Bowl ads, donate to coronavirus vaccination awareness instead

After she faces the nation on CBS, PR tips for Dr. BIrx

An American Sign Language interpreter will now appear at all White House press briefings

Robert’s Blog: Don’t Tweet on the Toilet

Guest: George Franklin

Amazon: Raisin Bran and Other Cereal Wars

Amazon: So You Think You Want To Run For Congress

Amazon: Incentives - The Holy Water of Free Enterprise

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O’Dwyer’s PR Newsletter

 

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