Salon Owners Collective

Salon Owners Collective

Welcome to the Salon Owners Collective Podcast. Here at the Salon Owners Collective, we help Salon & Spa Owners Master their Inner Salon CEO by implementing a strategic framework to grow and scale their businesses. We believe that in order to truly achieve Freedom & Profit, you must first fully step into your role as Salon CEO by following our actionable steps that will transform your business and your life. After all- every single one of us has the ability to achieve incredible things, and life is too short to waste the opportunity to live your dream life!

Episodes

May 12, 2022 19 min
Is posting on your Salon’s social media pages something you find super overwhelming, or better yet, often totally forget about? You know you have to do it, but you have no idea what you are supposed to be posting, let alone if it’s actually working and bringing you the results you’re after. This is something I see all the time. You feel way too busy doing all the things, right? There are barely enough hours to have lunch, let a...
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    As a Salon Owner, do you ever find yourself hungry for the limelight? You may have mastered all the technical skills you want to learn, your business is growing and you have a successful Salon with a thriving team. However, you are now ready to grow your reputation and challenge yourself and your industry skillset. Explore a different, more creative avenue, which to some may look like chasing the ever-longing dream of becoming ...
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    What if I told you, that you could achieve more by doing less? That you could finally ditch that nagging feeling of overwhelm, whilst still feeling accomplished and happy with your work, and your life…   That’s the dream, right? In our industry, most people associate the feeling of happiness with milestones like a pay rise, or a promotion. But as Salon Owners...sometimes it feels like we miss out on that sort of thing! You...
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    Do you ever feel like your Salon growth has hit a plateau? Your team are underperforming and not hitting their sales targets, sales in general are low, and you don’t know why this happening or what needs to change. You feel like you are stuck doing the same thing, over and over again. This might shock you… but solution is actually more simple than you think. It’s something you probably already know about, even… but I know it’s...
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    The dream is always to work less and earn more… right? However, there is 1 key to achieving this ‘dream lifestyle’ that so many Owners make the crucial mistake of missing.    Are you guilty of this… I see so many Salon Owners who strive for more, but have no idea of where they’re at currently!    If you don’t know, in-depth, the ingoings and outgoings of your business, then you run the risk of setting yourself up for failure!...
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    Isn’t it frustrating when you’re looking to hire someone new, but your recruitment ad gets 0 applications? Every time you put an ad out, you think to yourself that ‘this time will be different and you will finally get your dream team member applying to work for you… but in reality, the results are disappointing and totally uninspiring.    This makes you feel like if nobody is showing any interest in your ad, then they most defin...
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    March 31, 2022 34 min
    What if I told you that in order to scale your Salon business Growth, you need to nail these three things:  An effective marketing strategy, understanding your clients, and growing a team.   I see so many Salon Owners start to grow exponentially, but then all of a sudden hit a plateau. They can’t seem to move the needle in their business or have the momentum to keep this growth sustainable, especially with team challenges, famil...
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    You probably know the saying of throwing spaghetti at a wall and hoping it will stick. Well, are you guilty of doing the same with your marketing strategy? In a crowded industry, failing to create a marketing strategy and a strong Salon brand could be the thing that is holding your business back from growing into a million-dollar Salon.    You know you need to do it, but the actual doing part isn’t as easy as it looks, right? Af...
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    Have you ever had someone tell you that you’ll never achieve something? That being a hairstylist will only take you so far? That there is no way that owning a salon will give you a life of freedom or profit?  I did, over and over again when I owned my Salon, and boy was I determined to prove them wrong!    In our industry, everyone's journey to success looks different. Whether you begin your hairdressing apprenticeship at ag...
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    Have you ever had a client threaten legal action against you and your Salon? As a Salon Owner, I’m sure you have had had a moment (if not, a few) where you have had to deal with a situation that has gone wrong, like a really bad colouring mistake, and in return had to deal with an unhappy (and frustrated!) client.    Something has gone wrong in the Salon; the service didn’t meet the expectations of the client and you are left t...
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    Do you always feel like you have a never-ending to-do list?  Like nothing seems to get checked off, and as soon as that alarm goes off in the morning, you feel like you are already behind before your day has even begun?   Then, when your day does begin and you start ticking the things off that you want to get done, someone needs your help with a consultation, a client, or to run and pick the kids up from school, and then your li...
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    February 24, 2022 21 min
    You need a strong Salon team in order to grow and be successful.    But having a team of stylists is only the beginning. You actually need more than just a strong team; you need a team of humans whose actions speak louder than words, who will support you when someone goes on maternity leave, who will cover for the team when others can’t make it in, and who will be able to manage the walls of the Salon, without you having to be th...
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    Do you worry that at any given moment, your team may leave and you will struggle to replace them? Like, every time you try to find a new team member or put out an ad, it never seems to work. It feels like no one wants to work for you!    You worry that you will never find any new team members, and since it feels like everyone is looking right now… your chances decrease even more! You feel like everyone else has all the team, and...
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    February 11, 2022 33 min
    Have you recently gone through a breakup?–and no, I’m not talking about a romantic breakup, I’m talking about a TEAM breakup! I actually think a team breakup can be ten times more painful than an actual breakup...AND it’s even worse when they start dating the Salon down the road.    You’re left feeling confused, stressed, and yet again having to solve the problem of why your team isn’t sticking around. Not only that, but you ha...
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    This is the moment you have been dreaming about since you began your journey as a young Salon apprentice. You’re now ready to take the next big step in your career and begin your journey as the owner of a Salon.    This is something that I believe is the natural stepping stone in your career when you have been in this industry for years and have learned all the hands-on skills you want to. Now, you are after something more, to pu...
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    Have you ever had a client walk into your Salon doors and then never return?    Their stylist is left feeling confused and slightly upset. A million thoughts are racing through your head. Did they not enjoy the end result of the colour, cut or style? Was it too expensive? What got missed?  In our industry, we have all had this happen before (I know I have!). It’s just something that you have to accept when running a client-based...
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    Do you ever look at someone that is successful, someone that is winning at life, and want your life to be the same? We’ve all been there. It’s part of being a human. But I also believe it’s part of our biggest downfall to success and growth.    Why? Because everyone’s story is different and everyone’s journey to success is different. Whether it is the salon down the road, or a Salon you follow on social media, everyone has gone ...
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    Do you ever feel like you are getting nowhere with your Salon?    Like, no matter what steps you are taking, you can’t quite move the needle at the right time and place. On top of this, you have couple of rocky years and it’s a recipe for constant setbacks, overwhelm and stress. I’ve seen SO many Salon Owners going through this recently... Luckily, I want to change this for you. I want to show you that one step, whilst is so sim...
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    You want to be a successful Salon Owner, right? Maybe even a million-dollar Salon Owner?   To live a lifestyle where you choose the hours you work, but earn enough to enjoy a life outside of the Salon, so you can spend more time with your family and doing other things you love? It’s the dream….however, it’s not going to happen just like that! If it was that easy, everyone would already be there.   To get to this point in your ...
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    December 31, 2021 35 min
    A New Year always brings a fresh start. A chance to start over after a year of uncertainty. Through this, you’ve had countless setbacks, financially, mentally, and physically, which now, has maybe left you feeling miles behind with your business. Now you are heading into 2022, hopeful that this year you can create the life you have worked tirelessly toward.     You might be looking to really change the way you lead your team in ...
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