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December 31, 2022 17 mins
Breakeven analysis sounds scary, but it isn’t. It is simple formula you can use to set profitable sales goals and determine the sales needed to earn a return on your marketing, hiring and expansion investments. Set your sales goals to yield your Breakeven PLUS - because profit is not optional! Hosts: Dr. Kathy Gosser, YUM! Assistant Professor of Franchise Management and Director of the Yum! Center for Global Franchise Excellence www.business.louisville.edu/yumcgfe Barb Nuss, CPA - Founder and President, ProfitSoup www.profitsoup.com
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