93. Stop Client Emergencies From Hijacking Your Strategic Business Time as a DFY Online Service Provider

You've blocked Friday afternoon for CEO time. No client calls, no urgent requests—just you, your laptop, and that business strategy you've been putting off for weeks. Then your phone buzzes with a Slack notification: "Can you fix this ASAP?" Your CEO time is gone again.

If you've ever felt the crushing disappointment of having your strategic thinking time hijacked by someone else's emergency, this episode is for you. It's not that you're bad at time management—your business is structured to pull you into reactive mode every single time you try to think strategically.

In this episode, I share the story of Anna, a virtual assistant and homeschooling mom who transformed from feeling like she had six bosses to becoming the CEO of her own business using one simple boundary shift: protected Monday CEO half-days.

Key Points Covered:

✨ Why your business structure rewards reactive behavior over strategic thinking

✨ The hidden cost of constant context switching on your productivity (hint: it takes 23 minutes to refocus after each interruption)

✨ How to define what truly constitutes an emergency in your business

✨ The 3-step CEO Time Shield you can implement this week

✨ The exact script to communicate new boundaries without losing clients

✨ Why protecting CEO time attracts better clients who respect your expertise

Anna's Results:

• Launched her first email marketing campaign in months within 3 weeks
• Created the framework for her new core offer after putting it off for over a year
• Reduced working hours by 6 hours per week
• Raised rates by 40% and launched a fully booked core offer within 6 months

If you're tired of watching your business dreams get pushed to "tomorrow" because today is always too chaotic, this episode will show you how to finally reclaim your strategic thinking time.

Challenge: Pick one 90-minute time block this week, turn off all notifications, and work on one strategic project for your business. That might just be the beginning of finally feeling like the CEO of your own business.

💫 Ready to stop being everyone's emergency responder? DM me "EXPANSION" to learn how we can create boundaries that actually stick.

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🎧 Podcast produced and edited with love by @FerAssists 🩵