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March 11, 2025 22 mins

Stop letting gut feelings dictate your marketing! Rita Barry, powerhouse entrepreneur and founder of Rita Barry & Co., is here to show you a better way

With over $86 million in ad spend and a stellar track record scaling female-founded businesses, she knows data-driven marketing inside and out. 

Rita will debunk the myth of the 'silver bullet' and reveal how iteration, testing, and resilience are your true marketing superpowers. 

Learn why your gut is often wrong, and how to navigate your marketing drivers to find a strategy that actually works for you. 

She'll also share her insights on building long-term client relationships and finding the right marketing mix for your unique business. 

If you're ready to move beyond trends and build sustainable growth, don't miss this episode.

Support the show

Want the freebie from our guest? Question for our guest or Vincent? Want to become a guest or show partner? Email Danica at PodcastsByLanci@gmail.com.

Show Partners:
Coming Alive Podcast Production: www.comingalivepodcastproduction.com
John Ford's Empathy Card Set and App:
https://www.empathyset.com/

Music Credits: Copyright Free Music from Adventure by MusicbyAden.

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