The Over-Abundance of Marketing Professionals
Entrepreneurs and business leaders are having a fit trying to find the best branding and marketing help for their companies. The global transformation from traditional media to digital media has created more sub-specialty niches than most can keep up with. Many of those niche workers are siloed off and work in a space without real collaboration toward a united brand strategy. Cell phones and AI essentially eliminate the barrier to entry for a service provider to claim they are a marketing expert and research finds less than 2% of them are capable of truly guiding your business. Tune in today and learn how this impacts your business and what you should do as a next step.
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Connect and Follow Brandon Coleman Jr
Email: bcj@brandoncolemanjr.com
Website: www.brandoncolemanjr.com
LinkedIn: https://www.linkedin.com/in/brandoncolemanjr/
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Transcript (with chapter marks)
0:05:00 Talent Silos in Marketing
Brandon Coleman Jr: "These micro-niche areas within the digital marketing space have created a marketing industry landscape full of silos where self-proclaimed marketing experts bury themselves to carve out their piece of the pie."
0:08:30 AI and Marketing Professionals
Brandon Coleman Jr: "With a good prompt engineer, AI can make you a great writer, and no client will ever know that you created their marketing content in 30 seconds, even though you bill by the hour."
0:10:15 Marketing as an Exciting Industry
Brandon Coleman Jr: "Marketing is a fun industry and a rather exciting career, but fun and excitement don't necessarily make one fit for leading entrepreneurs in the direction of their business."
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