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July 8, 2025 9 mins

Most people talk about hiring the right team, but few talk about how to be the right client. In this episode, Brandon Coleman Jr. flips the script, revealing how great outcomes start with great partnerships. Want world-class results? Stop hiring eagles and treating them like turkeys. From writing a crystal-clear one-page brief to giving feedback that fuels—not frustrates—this is a masterclass in client leadership. Because real success isn’t just about choosing the right expert—it’s about showing up like one yourself. If you're ready to be the kind of client top performers fight to work with, press play and turn your Brand ON!


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Ask Brandon ANY Question!


https://www.brandoncolemanjr.com/brand-on/#index


Order Brand ON! The Book


https://www.brandoncolemanjr.com/order-book/


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Connect and Follow Brandon Coleman Jr


Email: bcj@brandoncolemanjr.com

Website: www.brandoncolemanjr.com

LinkedIn: https://www.linkedin.com/in/brandoncolemanjr/

YouTube: https://www.youtube.com/@brandoncolemanjrofficial

Facebook: www.facebook.com/officialbrandoncolemanjr 


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Transcript (with chapter marks)


00:01:00 Delicious Lavazza Coffee

Brandon Coleman Jr: I'm diving into a cup of Lavazza coffee. I love that rich flavor of a great cup or two or three of Lavazza to start my day, that great Italian roast, the best I found in my coffee quest. And hope you get a chance to experience them soon.


00:02:15 Ditch the Turkeys

Brandon Coleman Jr: You can't soar with eagles if you're working with turkeys. Our previous episode gave you insights into selecting the best brand consultant or marketing firm for your business. Ignore it at your own peril. Turkeys can't fly, and there are far more turkeys in the brand consulting and marketing world than there are eagles.


00:03:10 Truth Saves Dollars

Brandon Coleman Jr: This is

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