The Chris Hood Digital Show
Your digital evolution starts now! The Chris Hood Digital Show is a weekly podcast that offers a diverse guide to navigating disruption and achieving excellence with your digital business through honest conversations on topics impacting us professionally and personally. Hosted by Chris Hood, a visionary digital strategist with over three decades of Fortune 100 experience in business and technology development around the world, the show brings together a powerhouse of global executives and industry experts to share their leading strategies, digital insights, and valuable lessons learned on the cutting edge of innovation, transformation, and digital acceleration. Subscribe now on chrishood.com or your favorite podcast platform.
Episodes
June 3, 2024 • 30 mins
Success in entrepreneurship requires more than a brilliant idea; it demands resilience, adaptability, and innovative thinking. Entrepreneurs must embrace failure, cultivate a growth mindset, foster innovation, develop problem-solving skills, build networks, stay customer-centric, leverage technology, and manage time effectively. This mindset can be cultivated through dedication and strategic growth.
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May 20, 2024 • 32 mins
Data drives innovation by informing strategic decisions and powering AI, yet harnessing its full potential requires overcoming challenges like bias and privacy concerns. This article explains data types (structured, unstructured, semi-structured), and the importance of data's breadth, diversity, and depth in developing effective strategies. Julien Willard discusses implementing robust data governance, AI analytics, and embracing de...
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May 13, 2024 • 22 mins
In modern business, integrating adventurous events like fire walking is pivotal for team building and enhancing productivity. This practice not only challenges individuals to overcome personal limits but also fosters deep bonds and mutual trust within teams, translating into improved collaboration and a proactive workplace culture. Dave Albin from Firewalk Adventures highlights how these experiences transform team dynamics and lead...
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April 1, 2024 • 33 mins
People development goes beyond traditional HR practices, focusing on nurturing and empowering employees, ultimately leading to positive organizations. According to a study by the Association for Talent Development (ATD), companies that invest in comprehensive training and development programs enjoy a 24% higher profit margin than those that spend less on training.
In this episode, we are joined by Harrison Tash, Founder of Living...
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March 18, 2024 • 32 mins
Marketing strategies have evolved far beyond mere promotional tactics; they've become an art form of storytelling that shapes perception and influences behavior. With companies dedicating an average of 10.7% of their revenue to marketing budgets in 2023, the significance of crafting compelling narratives is more apparent than ever. To drive growth and foster meaningful connections, organizations must adopt a holistic approach to cu...
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February 5, 2024 • 30 mins
LinkedIn, a major professional networking site, is crucial for enhancing connections and industry presence with over 1 billion users worldwide. The latest episode with Bogomil Stoev discusses maximizing LinkedIn through strategic commenting and personal engagement tactics, while also addressing the challenges AI poses to authentic interactions. As AI automates social engagement, finding a balance between efficiency and genuine conn...
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January 29, 2024 • 33 mins
In today's corporate world, the significance of a positive work environment cannot be overstated. The core of such an environment lies in fostering a culture where employees feel valued, inspired, and connected. This ethos begins with a holistic wellbeing approach, encompassing mind, body, and spirit.
A study by the American Psychological Association revealed that 93% of employees who felt valued reported higher levels of motivati...
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January 15, 2024 • 29 mins
AI is revolutionizing career advancement, with 64% of companies adopting AI technology. Despite concerns about job loss, research suggests AI will create 97 million new jobs in the next five years. Ben Gold, an AI consultant, discusses AI's impact on careers. Job seekers use AI to tailor resumes, leading to higher interview call rates. AI also helps candidates analyze job postings, tailor applications, and uncover new career paths ...
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December 18, 2023 • 30 mins
Co-creation, the collaboration of different stakeholder groups like customers, employees, and even artificial intelligence (AI), is a fundamental strategy in cultivating innovation. In this episode, we are joined by Katrin Zimmerman, CEO and Managing Director of TLGG Consulting, to discuss the process of co-creation and how organizations benefit from an open innovation model. These approaches transcends traditional boundaries and o...
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December 4, 2023 • 30 mins
Building a successful organizational culture is vital for business success, with alignment to company mission, professional development, meticulous hiring, customer-centricity, and encouragement of innovation being key factors. Matthew Rolnick, VP of Strategy and Innovation at Yaymaker, explains that leaders need to communicate company goals clearly, nurture employees' skills, hire individuals aligning with the company's values, pr...
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November 27, 2023 • 34 mins
In the ever-evolving marketplace of the digital age, brands face the formidable challenge of reaching customers and resonating with them on a deeper level. The site Funnel Amplified shows that consistency in branding efforts can bolster a company's revenue by up to 33%. This stat underscores the significance of a cohesive strategy in unlocking market appeal—a multifaceted approach that harmonizes technology, storytelling, and val...
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November 20, 2023 • 30 mins
Business automation, propelled by Artificial Intelligence (AI), is revolutionizing industries, offering benefits and posing new challenges. With 45% of businesses utilizing automation technologies for cost reduction and operational efficiency, the automation systems market is set to reach $26 billion by 2025. However, aspects like job displacement, data biases, and privacy concerns add complexity. Businesses need to balance the ben...
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November 13, 2023 • 28 mins
Digital innovation poses challenges and opportunities for leaders in marketing, who need to balance the use of new tools and personalization. Personalized approaches significantly enhance customer relationships, evidenced by 99% of marketers. Technologies like AI offer advantages in personalizing content and aiding data analysis, but human creativity remains vital in creating impactful campaigns. Handwritten notes also play a signi...
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November 6, 2023 • 31 mins
In this episode of "The Dynamic World of Business," host Chris Hood interviews Joseph Azar, CEO of Azar Consulting, about the power of innovation and the need for organizations to maintain an agile mindset. Azar discusses his experience in the tech industry and his preference for working with startups and smaller companies due to their ability to move quickly and make a big impact. He emphasizes the importance of involving customer...
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October 30, 2023 • 34 mins
In this episode, Tom Applegarth, a human resource strategist and VP of People and Culture at Preferred CFO, discusses the importance of optimizing the hiring process to bring on board not just qualified candidates, but culture enhancers. He emphasizes the need for meticulous planning, commitment, and the involvement of the right people in shaping an organization's culture. Applegarth also highlights the significance of pay and bene...
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October 23, 2023 • 30 mins
In this episode, host Chris Hood interviews Garik Tate, an AI strategist and executive, about the challenges and potential of artificial intelligence (AI). They discuss the growing presence of AI in various industries and the need for a better understanding of its capabilities and limitations. They also explore the importance of using AI in areas where it can provide clear inputs and outputs, such as process automation and data ana...
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October 16, 2023 • 25 mins
Resilience is the capacity of people to effectively cope with, adjust, or recover from stress or adversity. In the convoluted chaos of life, resilience stands as a beacon of hope, illuminating the path of progress amidst hardships. It is a testament to human tenacity, reflecting our innate capability to recover from setbacks and to keep moving forward.
According to the ADP Research Institute, only 19% of US Workers are highly res...
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October 9, 2023 • 26 mins
In this episode, host Chris Hood is joined by Victoria Peltier, a transformational leader, speaker, and author, to discuss purpose-driven leadership and its impact on organizational success and customer loyalty. They emphasize the importance of aligning work with purpose and values, especially in the current changing landscape of work. They also discuss the challenges of toxic leadership and the need for leaders to create a culture...
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October 2, 2023 • 34 mins
In this episode, Chris Hood interviews Brandon Barnum, CEO of hoa.com and author of "Raving Referrals," about the power of referral marketing. They discuss how referral marketing can boost customer acquisition and improve customer loyalty. Barnum emphasizes the importance of creating brand champions and influencers who can advocate for your business. He also shares strategies for automating the referral process and incorporating cu...
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September 25, 2023 • 30 mins
In business, "leads" often conjure images of endless lists, cold calls, and mass emails. However, the real game-changer differs from the quantity of leads you generate and the quality. According to a recent study, 79% of all B2B leads don't convert to sales, emphasizing the importance of quality over quantity. In addition, B2B buyer behavior has shifted toward B2C-like experiences: they leverage information, proactively look for re...
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