Join Disrupter Academy: https://www.disrupterschool.com/ct-youtubeIn this episode, we explore the secrets behind creating the most scalable ad ever, focusing on strategies to maximize your ad's performance without wasting resources. Broadcasting from Manhattan, the discussion dives into effective advertising techniques, the benefits of running fewer but smarter ads, and understanding key metrics like CPA (cost per acquisition) and GPT (gross profit per transaction). Learn why flooding your campaigns with numerous ads can be counterproductive and discover the power of dynamic creatives using the 3-2-2 method. Plus, a step-by-step demo on generating compelling ad copy and visuals with ChatGPT tools to elevate your marketing efforts. Don't miss out on these actionable insights designed to help you scale your business with confidence!00:00 Introduction and Welcome00:35 Understanding Scalable Ads02:54 The Pitfalls of Launching Multiple Ads05:35 The Importance of Ad Consistency13:30 The Concept of Dynamic Creatives22:03 The Power of Simplified Ad Strategies32:11 Understanding Ad Saturation and Market Reach33:01 The Importance of Measuring Ad Performance33:31 Managing Ad Spend and Marketing Funnel Stability34:37 Optimizing Ad Performance with Scientific Methods35:55 Evaluating Ad Success and Business Impact37:19 Challenges with Vanity Metrics and ROAS37:59 Building the Most Scalable Ad41:32 Effective Ad Campaign Strategies44:12 The Role of Copy in Ad Success49:46 Using AI Tools for Ad Creation59:01 Final Thoughts and Recommendations
Stuff You Should Know
If you've ever wanted to know about champagne, satanism, the Stonewall Uprising, chaos theory, LSD, El Nino, true crime and Rosa Parks, then look no further. Josh and Chuck have you covered.
Ruthie's Table 4
For more than 30 years The River Cafe in London, has been the home-from-home of artists, architects, designers, actors, collectors, writers, activists, and politicians. Michael Caine, Glenn Close, JJ Abrams, Steve McQueen, Victoria and David Beckham, and Lily Allen, are just some of the people who love to call The River Cafe home. On River Cafe Table 4, Rogers sits down with her customers—who have become friends—to talk about food memories. Table 4 explores how food impacts every aspect of our lives. “Foods is politics, food is cultural, food is how you express love, food is about your heritage, it defines who you and who you want to be,” says Rogers. Each week, Rogers invites her guest to reminisce about family suppers and first dates, what they cook, how they eat when performing, the restaurants they choose, and what food they seek when they need comfort. And to punctuate each episode of Table 4, guests such as Ralph Fiennes, Emily Blunt, and Alfonso Cuarón, read their favourite recipe from one of the best-selling River Cafe cookbooks. Table 4 itself, is situated near The River Cafe’s open kitchen, close to the bright pink wood-fired oven and next to the glossy yellow pass, where Ruthie oversees the restaurant. You are invited to take a seat at this intimate table and join the conversation. For more information, recipes, and ingredients, go to https://shoptherivercafe.co.uk/ Web: https://rivercafe.co.uk/ Instagram: www.instagram.com/therivercafelondon/ Facebook: https://en-gb.facebook.com/therivercafelondon/ For more podcasts from iHeartRadio, visit the iheartradio app, apple podcasts, or wherever you listen to your favorite shows. Learn more about your ad-choices at https://www.iheartpodcastnetwork.com
Dateline NBC
Current and classic episodes, featuring compelling true-crime mysteries, powerful documentaries and in-depth investigations. Follow now to get the latest episodes of Dateline NBC completely free, or subscribe to Dateline Premium for ad-free listening and exclusive bonus content: DatelinePremium.com