As a veteran of the newspaper business, Jaime Hunt, Vice President for University Communications and CMO at Old Dominion University, has seen firsthand how resisting change can destroy industries.
That’s why she believes higher ed institutions and organizations need to hit the pause button on banning ChatGPT and other AI services. Rather than branding it as a threat, higher ed marketers need to treat ChatGPT as a powerful tool that can take their content marketing to higher heights.
Jaime gives us a glimpse into how she’s been harnessing the power of ChatGPT to save her mental bandwidth as we dive into AI in higher ed marketing.
Join us as we discuss:
- How ChatGPT helps streamline mundane work (7:54)
- Tailoring advanced chatbots to your specific marketing needs (16:06)
- Using automation to hyper-personalize comm flows (24:18)
Check out these resources we mentioned during the podcast:
Popular Podcasts
Dateline NBC
Current and classic episodes, featuring compelling true-crime mysteries, powerful documentaries and in-depth investigations. Follow now to get the latest episodes of Dateline NBC completely free, or subscribe to Dateline Premium for ad-free listening and exclusive bonus content: DatelinePremium.com
24/7 News: The Latest
The latest news in 4 minutes updated every hour, every day.
Therapy Gecko
An unlicensed lizard psychologist travels the universe talking to strangers about absolutely nothing. TO CALL THE GECKO: follow me on https://www.twitch.tv/lyleforever to get a notification for when I am taking calls. I am usually live Mondays, Wednesdays, and Fridays but lately a lot of other times too. I am a gecko.