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May 13, 2024 18 mins
Industrial Talk is onsite at DistribuTECH and talking to Marcelo Lorenzo, Sales Engineer with Bluefin ESI about "The reactive power impact of AI on datacenters".
Marcelo and Scott MacKenzie discussed the growing demand for power in data centers, particularly in Virginia. They emphasized the need for collaboration between utilities and data center operators to find innovative solutions to meet this demand efficiently. They also explored the potential of generative AI to transform various industries.

Action Items

  • [ ] Reach out to Marcelo Lorenzo from Bluefin to discuss potential power quality solutions.
  • [ ] Attendees should check out Bluefin's website (bluefin.com) and connect with Marcelo Lorenzo on LinkedIn to discuss collaboration opportunities.
  • [ ] Schedule Marcelo Lorenzo as a speaker at future Distributed Tech conferences to share updates and solutions.

Outline

Power and data centers in Virginia.

  • Marcelo from Bluefin discusses data centers and the intersection of electrification and power needs.
  • Speaker discusses energy consumption of AI-powered search engines, citing example of Google and Bing.

AI's growing demand for power and its impact on the energy market, with potential solutions for utilities and data centers to collaborate and

  • Marcelo discusses Bluefin's niche market in power solutions for data centers, particularly for AI workloads.
  • Scott recalls a moment where chat GPT's popularity suddenly increased, leading to increased energy consumption.
  • Utilities and hyperscalers are adopting AI to address fast-paced energy challenges, requiring collaboration and synergies.
  • AI adoption in energy is accelerating, with moral implications and demand for nimble solutions, as seen in Marcelo's perspective.

AI and generative power quality solutions for data centers.

  • Marcelo highlights the importance of power quality and efficiency, citing transmission line inefficiencies as a major issue.
  • Bluefin uses creative engineering to address these issues, leveraging existing technology to solve customer problems.
  • Scott MacKenzie and Marcelo discuss the rapid changes in the industry, including AI's growing presence.
  • Marcelo highlights the need for drastic changes in the traditional model, citing examples like data centers building their own substations.
  • Marcelo Lorenzo discusses Bluefin, a company using generative AI to solve real-life problems in various industries.
  • Industrial talk podcast network aims to educate, collaborate, and innovate with individuals in the field.

If interested in being on the Industrial Talk show, simply contact us and let's have a quick conversation.
Finally, get your exclusive free access to the Industrial Academy and a series on “Marketing Process Course” for Greater Success in 2024. All links designed for keeping you current in this rapidly changing Industrial Market. Learn! Grow! Enjoy!

MARCELO LORENZO'S CONTACT INFORMATION:

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