From Burnout to Breakthrough: Data-Driven Decisions for Women Entrepreneurs
In this powerful episode of The Moms Sweat Sanity podcast, Brittany sits down with business mentor Michelle Ghassemi for a refreshingly honest conversation about what it really takes to build a sustainable, profitable business as a woman.
Michelle shares her journey from salon ownership to full-time mentorship, revealing the patterns of self-sabotage, the trap of external validation, and the freedom that comes when women finally start trusting themselves. Together, they unpack how tracking business metrics, understanding financials, and making data-driven decisions can shift a business from overwhelmed to thriving.
This episode is part mindset, part strategy, and fully empowering. It’s the reminder that women can scale sustainably — without burning it all down.
Brittany and Michelle dive into the internal and external challenges women face in business, from self-sabotage to seeking validation to financial overwhelm. They explore why understanding your data and business metrics is essential for clarity, confidence, and long-term growth. Michelle’s story shows that pivoting doesn’t mean failure — it’s often the most aligned, empowering move you can make.
https://www.instagram.com/opsandgrowthmentor/
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Self-sabotage often stems from seeking external validation
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Women grow faster when they prioritize their own well-being
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Knowing your numbers = knowing your power
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Data clarity prevents burnout and poor decision-making
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Pivoting doesn’t require blowing up your whole business
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Tracking metrics in one place leads to smarter strategy
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Financial awareness builds confidence and long-term sustainability
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Success deserves to be celebrated, not minimized
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Business costs and margins matter more than most women realize
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Regular check-ins with your numbers protect your mental health and your business
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“Stop self-sabotaging your success.”
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“You need to know your data to grow.”
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“You have to know your cost of goods.”
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“If you don’t trust yourself, your business won’t trust you back.”
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“Women minimize their wins — and it’s costing them.”
00:00 Introduction to Sustainable Success for Women Entrepreneurs 01:54 Michelle’s Journey: From Salon Owner to Business Mentor 16:47 Self-Sabotage: Understanding and Overcoming It 20:01 Essential Systems for Business Growth 31:38 Rebuilding Momentum Without Burnout
women entrepreneurs, sustainable growth, self-sabotage, business management, data-driven decisions, mentorship, financial management, personal growth, business strategy, empowerment
The Mom Sweat Sanity Podcast – Motherhood, Mindset, Fitness & Goal Setting for Modern Moms
Balancing mom life, personal growth, and your own goals without losing yourself? You’re in the right place.
Hosted by Brittany Anderson — Certified High Performance & Accountability Coach, triathlete, retreat host, and mom of three — this podcast is your go-to space for real, unfiltered conversations about motherhood, womanhood, relationships, self-care, and building a life you love.
Each week, you’ll hear: ✅ Parenting tips and mom life hacks to simplify your days ✅ Wellness and fitness strategies for busy moms ✅ Mindset and goal-setting tools to help you take action ✅ Expert interviews on hormone health, longevity, relationships, and entrepreneurship ✅ Real talk about the highs, lows, and hilarious moments of motherhood
Whether you’re working on self-care, fitness goals, or your next big dream, The Mom Sweat Sanity Podcast will inspire you to create more energy, clarity, and joy in your everyday life — while reminding you that you’re more than “just a mom.”
💛 Hit follow now and join a community of women who are ready to ditch expectations, go after their goals, and live with more purpose.
📲 Connect with Brittany: Instagram → https://www.instagram.com/brittanyandersoncoaching/ Coaching & Retreats → brittanderson.com
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