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September 1, 2025 28 mins

If you’re in the first few years of running your small business, chances are you’ve felt buried under all the noise—everyone telling you which tools to use, which platforms to be on, and which strategies are “must-dos.” That overwhelm doesn’t just waste your time; it can keep you stuck and prevent you from making real progress.

That’s why in this episode, I’m cutting through the noise and sharing the four simplified marketing tools that actually matter for small business owners. These are the exact platforms I use to streamline my marketing, keep my overhead low, and show up consistently as a team of one. Whether you’re exhausted by daily posting, confused about email marketing, or unsure what website platform to invest in, this episode will help you simplify your decisions and finally feel confident in your marketing system.



Resources & Links

-Read the blog that goes with this podcast: https://systemsandworkflowmagic.com/best-marketing-tools-small-business/

▸Enji: https://www.enji.co/marketing-for-family-photographers?ref=mjvkymm

▸Showit (get ONE month for FREE): https://showit.com/r/40ggld0m

▸Flodesk (get 50% OFF with this code): https://flodesk.com/c/DOLLYDELONGEDUCATION

▸Showit Template Shop Recommendation (Makena Delaney) https://makenadelaney.com/shop



Connect with Dolly DeLong Education

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🎥YouTube



Thanks for joining me on The Systems and Workflow Magic Podcast! If you enjoyed this episode:

✅Sign up for weekly reminders to stay updated on all things systems, SOPS, marketing, and workflows to impact the backend of YOUR family photography OR creative business! You can snag freebies here: https://systemsandworkflowmagic.com/business-tools

🥳Post a screenshot and some of your favorite key takeaways on your IG story, and tag me @dollydelongeducation so I can repost it!

🔗Affiliate links included, which means I might make a lil' money when you click. I only recommend people, products, & programs I use & ❤️



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