Keith Kirk is a metadata specialist based in the UK. He has worked with a number of artists and major record labels, including Universal Music Group, Sony Music, BMG, Kobalt, and many more.
In this episode, Monique and Lennon chat with Keith about UPCs, ISRCs, ISNIs, and more. Keith goes over the importance of metadata, how to accurately keep track of it, and when you should begin keeping track of this metadata.
Watch on YouTube: https://youtu.be/rAfc6o-8h1g
GS1: https://www.gs1us.org/
US ISRC: https://usisrc.org/
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