Don't make them fill out forms before you have a conversation

This is another listener suggestion. A friend of mine noticed that many wedding and event pros are asking their couples and customers to fill out questionnaires before they get to have a real conversation with them. While this is easier for you, because you get more information before your meeting/call/Zoom, it also adds friction and effort to the process. The thing is that in doing this, you may be missing out on good prospects. You never know who chooses not to reach out to you because of the extra friction and effort.

Listen to this new 10-minute episode for more insight into why using long contact forms and questionnaires could be hurting your business.

If you have any questions about anything in this, or any of my podcasts, or have a suggestion for a topic or guest, please reach out directly to me at [e-mail] or visit my website Podcast.AlanBerg.com

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Want to see how I can come and speak for your local association... for free? Reach out to me at [e-mail] or text or call +1.732.422.6362

I'm Alan Berg. Thanks for listening. If you have any questions about this or if you'd like to suggest other topics for "The Wedding Business Solutions Podcast" please let me know. My email is [e-mail]. Look forward to seeing you on the next episode. Thanks.

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