October 28, 2020 • 45 mins
Before she changed the world and sold her natural deodorant company for millions of dollars, Jaime Schmidt was a mom mixing batches of essential oils and botanicals in her kitchen, making the rounds at farmer’s markets in Portland, OR, and trying to create something of a unicorn: Natural deodorant that really works. How she cracked the code—and turned her business into a powerful brand—is the fascinating story we explore on the newest episode of The Beauty Closet podcast. (For more, see The Beauty Closet hub.)
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