Profit Velocity. It’s the missing metric in most ecommerce businesses — and the one that unlocks real, scalable growth.
In this episode, Mark and Ian unpack:
•Why spending more can actually reduce your risk, •The surprising trade-off between ROAS and growth rate, •How to find your optimal spend level based on contribution margin, •Why most brands ignore customer lifetime value decay curves, •How a 5% margin shift or small upsell can double your growth speed,
📈 If you're serious about building a 7- or 8-figure brand, this episode gives you the mental model and tools to grow smarter.
💡 Includes live walkthroughs from their ecommerce number sheet, retention strategies, and practical tweaks you can make today.
P.S. Whenever you’re ready... here are 3 ways Ian and I can help you grow your ecommerce business:
1. Talk to us. Book a call with us and let's talk about accelerating your growth - https://go.hammersleys.co.uk/scheduleuk-ant/
2. Grab a copy of our book - https://book.hammersleybrothers.com/
3. Join the Ultimate Guide To Ecommerce Facebook group and connect with e-commerce owners who are scaling too - https://www.facebook.com/groups/924567391291786
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