EP 15 Balancing Ambition: Navigating Entrepreneurship, Wellness, and Social Media Strategy with Katie Brinkley

In this episode JoAnne Pavin delves into Katie Brinkley's journey as a social media strategist, highlighting the importance of:  

• time management,
• balancing entrepreneurship with mental health,
• managing overwhelm,
• maintaining physical and mental well-being

We learn about her book 'The Social Shift' and her signature Four-Post Strategy. Learn about her agency’s turnkey social media solutions.    📚 Introduction and Background (00:08 - 04:13)

• Introduction of Katie Brinkley, social media strategist
• Discussion about Katie's journey from MySpace to running her own social media agency
• Importance of being intentional with time

🤔 Challenges of Entrepreneurship (04:14 - 10:28)

• Balancing family, business, and mental health
• Discussion on the difficulty of saying no and dealing with FOMO
• Importance of being intentional with yeses

💼 Managing Overwhelm (10:29 - 24:15)

• Overwhelm and mental health struggles while running a business
• Importance of appreciating accomplishments and taking care of mental health
• Creating a 'hero bar' to remind oneself of past accomplishments 🏋️‍##### ♀️ Physical and Mental Well-being (24:16 - 41:09)
• Impact of physical health on mental well-being
• Adjustments in diet and exercise
• Using a desk treadmill to stay active while working

📖 Katie's Book and Social Media Strategy (41:10 - 1:09:59)

• Overview of Katie's book 'The Social Shift'
• Four-post strategy for social media
• Balancing content creation with business needs

 

Learn more about Katie and Next Step Social Communications:

Get Katie’s Book:

https://katiebrinkley.com/shop/

Speaking: https://katiebrinkley.com/

 

Website: https://www.nextstepsocialcommunications.com

 

Linkedin: https://www.linkedin.com/in/katiebrinkley

 

YouTube: https://www.youtube.com/channel/@rockymountainmarketing

Instagram: https://www.instagram.com/iamkatiebrinkley/

Facebook: https://www.facebook.com/groups/socialprofitlab

 

Follow JoAnne Pavin, CWP:

Websites:

https://www.joannepavin.com/

 

https://www.themeal.net/

 

Linked In: 

https://www.linkedin.com/in/joannepavin/

 

Instagram:

https://www.instag