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October 31, 2025 49 mins

In this episode: If you’re building a brand for 2026 and beyond, this episode is one you can’t afford to miss. Kat sits down with IP lawyer and founder of InLine Legal, Samantha Bradshaw, for an insightful conversation on trademarks, intellectual property, and protecting the true value of your brand. Together, they unpack the importance of trademarks in business growth and why they can make up to 90% of a company’s value in an acquisition. Samantha shares how a simple trademark search can prevent costly rebranding disasters, why understanding your digital ownership rights matters, and how fall is the perfect season to pause, plan, and set solid foundations for the future. This episode is packed with practical legal wisdom and actionable advice for entrepreneurs who want to grow smart, safe, and strong.

Meet my guest: Samantha Bradshaw is a passionate IP lawyer and the founder of InLine Legal, a 100% virtual Virginia law firm dedicated to helping creative service providers stay out of the courtroom and in the studio. After spending five years in Beirut, Lebanon, Samantha returned to the U.S. and built her firm to empower small business owners with practical, understandable legal guidance. She’s known for simplifying complex legal concepts and helping entrepreneurs protect their work, their brands, and their peace of mind.

Quote/Piece of Advice: Ideas are the things that create economies

Instagram: https://www.instagram.com/inlinelegal/

LinkedIn: https://www.linkedin.com/in/samanthabesq/

Facebook: https://www.facebook.com/InLineLegal

Youtube: https://www.youtube.com/@inlinelegal

To connect with your host Kat:

@TheLotusEffect or @KatPolsinelli 

 

My Website: www.the-lotus-effect.com

 

Subscribe to my Youtube Channel 👇

https://www.youtube.com/@the-lotus-effect

 

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