ep. 252 Why Authenticity Still Sells in the Online Space w/ Taylor Smith

Welcome back, babes, to the Scale Your Sales Podcast! Today’s episode features a powerful and practical conversation with Jillian Murphy, a sales expert and business mentor who went from corporate sales executive to seven-figure entrepreneur. Jillian opens up about the pivotal moments that launched her into entrepreneurship, including an unexpected layoff and a single conversation that changed the course of her life.

This episode is packed with honest insights on building authentic connections, mastering relationship-driven sales, and creating lasting business momentum—without relying on flashy marketing or massive followings. If you’ve ever wondered how to grow your business simply by showing up as yourself and serving first, this is the episode for you.

 

Topics Covered:

• Jillian’s corporate-to-entrepreneurship journey and the event that started it all
• How she built a multi-six-figure business from a Facebook group—before ever using Instagram
• The gritty, “non-sexy” sales strategies that actually work
• Why showing up consistently and serving your audience beats any shortcut
• How Jillian nurtures high-level relationships through service and follow-up
• The concept of “Return on Relationships” (ROR) and why it’s more valuable than fast ROI
• Practical advice for selling in the DMs—without ever pitching
• The long game of business growth and why having a vision matters more than a quick win

"If you do anything above the bare minimum and you just show people that you care about them and you support them, sales come in. It's so easy to overthink this, but if you just take the reverse and say, it's so easy to just be kind to people and be interested in what they're doing and listen to them instead of scrolling, you will see results." – Taylor

 

CONNECT WITH TAYLOR

Website: Taylorrenee.co

Podcast: The Power Table with Taylor Smith

CONNECT WITH JILLIAN

• JOIN INFINITY™ here → thejillianmurphy.com
• Follow me on IG: @thejillianmurphy
• Join my Facebook Community: https://bit.ly/sellingsecretsgroup