TIPS: Should You Change Your Podcast Name?

“Should you ever change your podcast name? I’ve just done this for the fourth time…”

I open up about one of the biggest decisions I’ve made recently — changing the name of my first and biggest show yet again. From Seven Million Bikes to A Saigon Podcast, then A Vietnam Podcast, and now Discover Vietnam, it’s been a journey of evolution, mistakes, and lessons learned.

Naming a podcast isn’t just about branding; it’s about clarity, growth, audience alignment, and sometimes even sponsorship opportunities. I wanted to share everything I’ve learned so that you can decide if changing your podcast name is the right move for you.

Key Talking Points

• Why I’ve changed my podcast name four times, and what I learned each time
• The risks of quirky or unclear names and why clarity matters more 
• How listener data and episode performance guided my rebrand
• When you shouldn’t change your podcast name
• How a new name can make your podcast more attractive to sponsors
• Practical steps to rebrand smoothly without losing your audience

Chapters and Timestamps

• [01:00] My podcast’s journey of name changes
• [05:00] Lessons from audience data & episode performance
• [08:00] Why clarity and searchability matter for growth
• [10:00] Sponsorship and branding considerations
• [12:00] When not to change your podcast name
• [15:00] How to rebrand successfully and bring your listeners with you

Send us a text

Book a Discovery Call with me!

Need a stunning new logo for your brand? Or maybe a short animation?
Whatever you need, you can find it on Fiverr.
I’ve been using Fiverr for years for everything from ordering YouTube thumbnails, translation services, keyword research, writing SEO articles to Canva designs and more!