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July 17, 2025 โ€ข 65 mins

Did you know email marketing has an average 3600% ROI?

In this weekโ€™s episode of the Small Owned Business (S.O.B.) Marketing podcast, we are discussing marketing statistics that small business owners should know. From website design to user-generated content, we discuss why these statistics matter to small business owners and how to use the information to your advantage.

Which marketing statistic surprised you the most? Let us know in the comments!

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Have a question you want answered on the S.O.B. Marketing podcast? You can leave it in the comments or send us an email at Help@TheSeasonedMarketer.com.

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PLEASE REMEMBER TO FOLLOW AND LEAVE A 5 STAR REVIEW!

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Looking for a community of other S.O.B.s handling their marketing on their own? Join our S.O.B. Community! A membership includes:

  • An extensive library of tutorials
  • A community of like minded small owned businesses
  • Free downloads and templates for you to jumpstart your marketing
  • A weekly hour long Zoom call with marketing professionals to talk shop or answer any questions you may have when it comes to marketing your small business.

Join our ๐’.๐Ž.๐ (๐’๐ฆ๐š๐ฅ๐ฅ ๐Ž๐ฐ๐ง๐ž๐ ๐๐ฎ๐ฌ๐ข๐ง๐ž๐ฌ๐ฌ) ๐‚๐จ๐ฆ๐ฆ๐ฎ๐ง๐ข๐ญ๐ฒ: https://www.skool.com/sob

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Chapters:

00:00 Thank You For Listening & Please Leave us a 5 Star Review

02:34 Marketing Statistics Small Businesses Should Know

04:07 Email Marketing Statistics

09:33 Consumers Prefer Email Marketing

14:39 Personalization in Email Marketing

17:52 Small Business Website Marketing Statistics

23:16 5 Second Rule for Website Marketing

29:20 Mobile Optimization for Websites

34:15 Content Marketing Statistics

37:45 Visual Social Media Content's Impact on Engagement

41:33 Trust in User-Generated Content vs. Traditional Advertising

49:05 The Rule of 7 in Marketing

56:47 Returning Customers vs. New Customers

58:24 The Paradox of Choice in Marketing

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๐‘๐„๐‹๐€๐“๐„๐ƒ ๐‚๐Ž๐๐“๐„๐๐“:

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ย ๐’.๐Ž.๐ (๐’๐ฆ๐š๐ฅ๐ฅ ๐Ž๐ฐ๐ง๐ž๐ ๐๐ฎ๐ฌ๐ข๐ง๐ž๐ฌ๐ฌ) ๐‚๐จ๐ฆ๐ฆ๐ฎ๐ง๐ข๐ญ๐ฒ: https://www.skool.com/sob

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ย Episode Transcripts: https://sobmarketing.com/blog

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