When your small business has the ability to share a story with your target audience, that’s when you can build a loyal community.
This week on the Small Owned Business (S.O.B.) Marketing podcast we have a special guest! Arielle Moody, the founder of the suncare brand Mama Sol, joined us to discuss how storytelling helped grow her brand to impressive heights in 2 years. Arielle shares her journey of creating a safe and effective sunscreen for mothers, and how emphasizing the importance of community, transparency, and trust is important inn building a brand.
Use “SMALLBUSINESSMAMA15” promo code for 15% off the Mama Sol website! https://www.shopmamasol.com/
PLEASE REMEMBER TO FOLLOW AND LEAVE A 5 STAR REVIEW!
Looking for a community of other S.O.B.s handling their marketing on their own? Join our S.O.B. Community! A membership includes:
Join our 𝐒.𝐎.𝐁 (𝐒𝐦𝐚𝐥𝐥 𝐎𝐰𝐧𝐞𝐝 𝐁𝐮𝐬𝐢𝐧𝐞𝐬𝐬) 𝐂𝐨𝐦𝐦𝐮𝐧𝐢𝐭𝐲: https://www.skool.com/sob
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Chapters:
00:00 Thank You For Listening & Please Leave us a 5 Star Review
04:18 Arielle’s Journey with Mama Sol
18:15 Building a Community Through Storytelling
22:58 The Power of PR and Awards in Brand Trust and Recognition
31:03 Customer Retention Through Storytelling
41:15 Manifestation and Its Impact on Small Business Success
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𝐑𝐄𝐋𝐀𝐓𝐄𝐃 𝐂𝐎𝐍𝐓𝐄𝐍𝐓:
Mama Sol website: https://www.shopmamasol.com/
(Use code “SmallBusinessMama15” for 15% off)
Mama Sol Instagram: https://www.instagram.com/shopmamasol/
Mama Sol Facebook: https://www.facebook.com/shopmamasol/
Mama Sol TikTok: https://www.tiktok.com/@shopmamasol
𝐒.𝐎.𝐁 (𝐒𝐦𝐚𝐥𝐥 𝐎𝐰𝐧𝐞𝐝 𝐁𝐮𝐬𝐢𝐧𝐞𝐬𝐬) 𝐂𝐨𝐦𝐦𝐮𝐧𝐢𝐭𝐲: https://www.skool.com/sob
S.O.B. Marketing Merch: https://theseasonedmarketer.com/swag-shop/
Episode Transcripts: https://sobmarketing.com/blog
Sign Up For Our Email Newsletter: https://theseasonedmarketer.myflodesk.com/nb0wpptjjt
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