In this conversation, Chenell Basilio discusses the growth of her newsletter and the strategies she has used to attract subscribers. She also talks about her coaching services and audits for newsletters. Chenell shares some coaching tips and highlights popular deep dives she has done. She discusses the different approaches to newsletters and the future of the medium. Chenell also mentions her use of AI in newsletter creation and her plans for the future. In this conversation, Zlatko Bijelic and Chanel Basilio discuss the potential of incorporating audio and video components into newsletters. They explore the engagement and effectiveness of audio versions, with examples of YouTubers finding success with this format. They also delve into success stories of individuals building businesses through newsletters and the power of email marketing. The conversation highlights the importance of email as a foundational tool for engaging with an audience. Personal updates on workspace setup and podcast production systems are shared, along with the benefits of location independence. Listeners are encouraged to connect with Chanel Basilio on her website and Twitter.
Takeaways
- Creating valuable content is key to growing a newsletter audience.
- Coaching and audits can be additional revenue streams for newsletter creators.
- Deep dives into successful creators can provide valuable insights and inspiration.
- The future of newsletters may involve higher quality content and unique angles.
- AI can be used to assist with newsletter creation, but human input is still necessary. Incorporating audio and video components into newsletters can enhance engagement and provide a more immersive experience for the audience.
- Audio versions of newsletters have been found to be more engaging than traditional written formats, leading to increased reader retention.
- Email marketing is a powerful tool for businesses, as it allows for direct and intimate communication with the audience.
- Email serves as a foundational piece in a marketing strategy, providing a reliable channel for reaching and engaging with customers.
- Creating a dedicated workspace and optimizing podcast production systems can improve efficiency and productivity.
- Location independence offers the flexibility to work from anywhere, enabling individuals to pursue their passions on their own terms.
Stay in touch:
Check out https://www.zlatkobijelic.com
Follow Zlatko on X: https://www.x.com/zbijelic
Follow Zlatko on LinkedIn: https://www.linkedin.com/in/zbijelic
Follow Zlatko on Instagram: https://www.instagram.com/zlatko.bijelic
Follow What Is My Brain? Podcast on X: https://www.x.com/whatismybrain_
Follow What Is My Brain? Podcast on LinkedIN: https://www.linkedin.com/company/what-is-my-brain-podcast/
Follow What Is My Brain? Podcast on Instagram: https://www.instagram.com/whatismybrainpodcast/
Follow What Is My Brain? Podcast on TikTok: https://www.tiktok.com/@whatismybrainpodcast
Follow Chenell on X: https://www.x.com/chenellco
Follow Chenell on LinkedIn: https://www.linkedin.com/in/chenellco
Follow Chenell on Instagram: https://www.instagram.com/chenellco/
Chapters
00:00 Introduction and Catching Up
01:11 Growth of the Newsletter
03:08 Coaching and Audits
04:24 Coaching Tips
05:36 Popular Deep Dives
08:01 Different Approaches to Newsletters
09:23 Researching and Writing Deep Dives
10:38 Diversifying Revenue Streams
11:20 Life Updates
11:59 Starting Coaching
12:30 Future Plans
17:44 The Future of Newsletters
21:30 Using AI in Newsletter Creation
22:44 Finding Deep Dive Subjects
24:13 Challenges and Adjustments
26:49 Newsletter Growth
30:20 Future Plans
32:07 Connecting with Deep Dive Subjects
32:57 Exploring the Potential of Audio and Video Components
33:18 Engagement and Effectiveness of Audio Versions
34:23 Success Stories: Building a Business through Newsletters
35:09 The Power of Email Marketing
36:23 The Importance of Email as a Foundation
37:13 Personal Updates and Workspace Setup
38:05 Podcast Production and Systems
39:06 Home Setup and Location Independence
40:08 Where to Connect with Chanel Basilio
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