All Episodes

December 2, 2025 89 mins
In this special roundtable edition of Subscription Prescription, I sat down with three of the sharpest minds in the DTC subscription space:

👉 Bryan Starck – Founder of 100 Degree Celsius
👉 Jordan Narducci – Founder of DTCPG
👉 Andriy Rudnyk – Founder of Good Subscription Agency

Together, we unpacked what’s really broken in subscription software and strategy - and what is changing in 2026. 💥

Topics we cover:
  • Why your subscription opt-in rate might be hurting your LTV
  • The dirty secret behind second-order churn
  • The real reason subscription analytics suck
  • How to personalize cancel flows and retention messaging by subscriber journey
  • The future of Subscription 3.0 (AI, SMS, customer-led experiences)
  • Why most brands are failing at org-wide subscription alignment
  • The truth about CAC-to-Payback vs CAC-to-LTV
  • What we’d build if we burned all the subscription apps down and started over

Plus: a bonus discussion on the future of DTC subscription conferences and what format would actually serve brands best.

This isn’t theory. These are real-world insights from people who are deep in the trenches with top-performing brands every day.

📩 Subscribe for more episodes every Tuesday
🎧 See past newsletter and podcast episodes: https://newsletter.thesubscriptiondoc.com

👥 Connect with the guests:
• Bryan Starck - https://www.linkedin.com/in/bryanstarck/
• Jordan Narducci - https://www.linkedin.com/in/jordan-narducci/
• Andriy Rudnyk - https://www.linkedin.com/in/%F0%9F%87%BA%F0%9F%87%A6-andriy-rudnyk-77111399/

#subscriptions #dtc #ecommerce #retention #subscriptionapps #LTV #churn #SubscriptionPrescription
Mark as Played

Advertise With Us

Popular Podcasts

Las Culturistas with Matt Rogers and Bowen Yang

Las Culturistas with Matt Rogers and Bowen Yang

Ding dong! Join your culture consultants, Matt Rogers and Bowen Yang, on an unforgettable journey into the beating heart of CULTURE. Alongside sizzling special guests, they GET INTO the hottest pop-culture moments of the day and the formative cultural experiences that turned them into Culturistas. Produced by the Big Money Players Network and iHeartRadio.

Crime Junkie

Crime Junkie

Does hearing about a true crime case always leave you scouring the internet for the truth behind the story? Dive into your next mystery with Crime Junkie. Every Monday, join your host Ashley Flowers as she unravels all the details of infamous and underreported true crime cases with her best friend Brit Prawat. From cold cases to missing persons and heroes in our community who seek justice, Crime Junkie is your destination for theories and stories you won’t hear anywhere else. Whether you're a seasoned true crime enthusiast or new to the genre, you'll find yourself on the edge of your seat awaiting a new episode every Monday. If you can never get enough true crime... Congratulations, you’ve found your people. Follow to join a community of Crime Junkies! Crime Junkie is presented by audiochuck Media Company.

The Brothers Ortiz

The Brothers Ortiz

The Brothers Ortiz is the story of two brothers–both successful, but in very different ways. Gabe Ortiz becomes a third-highest ranking officer in all of Texas while his younger brother Larry climbs the ranks in Puro Tango Blast, a notorious Texas Prison gang. Gabe doesn’t know all the details of his brother’s nefarious dealings, and he’s made a point not to ask, to protect their relationship. But when Larry is murdered during a home invasion in a rented beach house, Gabe has no choice but to look into what happened that night. To solve Larry’s murder, Gabe, and the whole Ortiz family, must ask each other tough questions.

Music, radio and podcasts, all free. Listen online or download the iHeart App.

Connect

© 2025 iHeartMedia, Inc.