Writer Sage Boggs thought he discovered why Triscuit is called Triscuit. But the cracker brand has a confusing and mysterious relationship with its own name.
A rough version of this story originally ran on our bonus podcast, Overunderstood. This updated version contains some new information and reporting.
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Have a mystery? Email hello@underunderstood.com or leave a voicemail at 212-994-4882.
Show notes:
- Sage’s viral tweet (Twitter)
- John’s original tweet to Triscuit (Twitter)
- Some old Triscuit advertisements (Twitter)
- Triscuit’s response to Sage (Twitter)
- Triscuit tweets about three ingredients (Twitter)
- “Filamentous cracker” patent (PDF)
- “Continuous heating and baking machine” patent
- Snopes article on this matter (Snopes)
- Charles Louis Richter questions the answer (Twitter)
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