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May 15, 2025 57 mins
In this engaging Fast Casual Nation episode, hosts Paul Barron and Cherryh Cansler interview Josh Spiegelman of Roam Artisan Burgers about transforming the better burger segment. Discover how this six-location Bay Area concept balances premium sourcing (100% grass-fed beef, free-range turkey) with accessible pricing while innovating through Web3 loyalty, thoughtful store design, and sustainability initiatives. Spiegelman reveals how Roam attracts Gen Z through transparency, creates memorable in-store experiences despite digital growth, and develops creative partnerships—including an upcoming champagne and fried chicken sliders event—demonstrating how smaller fast casual brands can successfully differentiate in a competitive market.

BetterBurgerBusiness #FastCasualInnovation #SustainableRestaurants

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