Simplify for Growth with Cathy Smith and Paul Bryan. In this insightful episode, Cathy Smith is joined by Paul Bryan, a seasoned coach specialising in the disability and aged care services sector. They delve into the essential strategies for business growth within the coaching industry.
Key Highlights:
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KISS Principle: The episode starts with a reminder to keep business strategies simple and focused. Coaches are encouraged to remember they are running profitable businesses, not just indulging in expensive hobbies.
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Simplicity in Business Approach: Emphasising simplicity, Paul Bryan advises against imitating high-earning coaches unnecessarily. He suggests sticking to basics that align with one's current business stage.
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Focusing on Specific Clients: The discussion highlights the importance of not trying to be everything to everyone. Finding and solving the problems of just one ideal client can lead to growth and scalability.
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Moderation in Expansion: The episode cautions against over expanding with complex systems. Simple steps like engaging a live on social media can benefit, especially in the early stages of growth.
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Realistic Goal Setting: Perfection is seen as an evolving concept. Coaches are encouraged to start slowly, focusing on helping one client at a time and gradually refining their business processes.
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Collaboration Over Competition: The episode concludes with the importance of collaboration. Building a community and referring clients to other coaches can enhance service quality and business growth.
The episode reinforces that perfection isn't necessary for success. A simple, client-focused approach can be the most effective strategy for coaches looking to grow their businesses.
Go to Small Business Talk For Coaches episode 226 for all the show notes and links.
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Coaches, are you looking to build a thriving business? Go to https://coachesmarketingroadmap.com.au for resources, the book and the program.
Small Business Talk For Coaches. This podcast is the ultimate resource for coaches looking to transform their coaching passion into a thriving business.
Small Business Talk for Coaches with Cathy Smith brought to you by CATCO Enterprises.
Support the show: https://smallbusinesstalk.com.au
See omnystudio.com/listener for privacy information.
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