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December 20, 2023 21 mins

Is your real estate marketing strategy outdated? Uncover the transformation in lead generation as Dan Barrett explores various dimensions of the evolving digital landscape. 

Discover the unconventional approach to training algorithms and revolutionize your online marketing game. 

Don't miss this episode of the REI Marketing Nerds podcast - your blueprint to dominating the market!

Show Highlights:

  • Let’s analyze the evolution of match types in Google Ads [01:06]
  • How to adapt to Google's keyword-less future  [04:09]
  • The culprit behind declining lead quality  [07:33]
  • Here is how you can adapt to the rise of AI. [08:47]
  • This analogy will explain it all [11:31]
  • Learn the use of reinforcement-based strategy in training algorithms [14:05]
  • Explore the concept of using conversion events as reinforcement  [15:10]
  • Find out this secret to get better leads  [17:04]
  • How can you customize triggers for reinforcement? [18:18]
  • It’s not a complicated world but a complex one. [19:36]

To get the latest updates directly from Dan and discuss business with other real estate investors, join the REI marketing nerds Facebook group here: http://adwordsnerds.com/group

Need help with your online marketing? Jump on a FREE strategy session with our team. We'll dive deep into your market and help you build a custom strategy for finding motivated seller leads online. Schedule for free here: http://adwordsnerds.com/strategy

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