Today I want to talk about rates. It’s a common topic of discussion with VAs at all levels of their business - and we all struggle with it at times.
Quote: Don't fall into the irresponsible trap of setting low prices. It will kill your business cold. Low prices attract cheap customers with luxurious demands. ― Mac Duke The Strategist
How awesome is that quote!? I love it - I think it’s so important to recognize that most of us set our rates too low - and when we do, we struggle with those who can ‘afford’ us. Let’s go!
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We talk often of setting rates in our Virtual Assistant business.
I see lots of you posting questions about how to charge for this service or that service, and I always come in with the same advice.
Do the math for how much your services will be - don’t just pick a number out of thin air.
When you ask someone in a group how much you should charge for a particular task or service, you are picking a number out of thin air.
If your business is going to be successful, you need to make sure that what is coming in will cover what is going out, and then of course you need to leave room for some profit as well.
As a service based business owner, we can often make the mistake that what we charge is what we make - and then we don’t leave room for the things that we need to run our business well.
You don’t need to gauge customers, but you do need to run your business like a business.
So let’s talk about a few of the problems that VAs have with setting rates properly.
If you need help setting your rates properly for your VA business, be sure to get in touch with me. I’m here to help.
It’s the only reason I’m here at all, as you know. To help you become a ridiculously good VA.
I have helped hundreds of VAs who are stuck get moving. I'd love to do the same for you.
We can work together privately, or in The Virtual Circle, my monthly mastermind group, or in my Plan to Profit group coaching program, or you can enroll in some of my self study trainings. I have lots of options to move your forward. Check them out in the show notes for this episode. Thanks for tuning in this week! I’ll see you next time!
Let's work together privately to get you to your really big goal. It's the fastest way to get results and we can start right away. Learn more about private coaching here.
The Virtual Circle (TVC) is a monthly mastermind group for Virtual Assistants just like you. We get together 3 times a month for group Zoom sessions to talk about what you are struggling with, working on, or celebrating. It's a close knit community of your VA colleagues that provides the best kind of support for your VA business. Learn more about TVC here.
My self study program Getting Started as a VA can help you get your VA business started easily and quickly too. You can sign up right away and be on your way to getting clients by the end of the program, with all the right foundations in place. Check out the program here.
Reach out to me if you need to talk about where you are stuck and what the right option might be to get you moving. It’s literally all I’m here to do is help you get to where you want to go. Book a complimentary Cut to the Chase call with me here.