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May 7, 2024 86 mins

🤝 Mmmmmm - A meeting framework (that works).

About two years ago, Corrie and I started meeting (well, 😭 she was kicking and screaming) each Monday for what later became known as the 📅 Monday Morning Marketing Meeting with the Miracles. The MMMMM for short. 

😕 Meetings can feel pointless unless they, well, have a point. And that's where meeting frameworks come in clutch. A framework is a meeting structure - and there are so many you can choose from. The MMMMM is built from the EOS Level 10 Meeting Agenda (not mine, just what we use), 📌 and it's been really solid in helping us get a grip on where we're goin' and how we plan to get there.

🔑 Now the key to this meeting is consistency - same time, same day, each week - take notes. 

 Meeting Details:

  • 🤝 Duration: Not to exceed 90 minutes
  • 🤝 Time / Date: Exact same each week
  • 🤝 Frequency: Once per week
  • 🤝 Meeting Notes: Required (I just keep a running Google Doc each week for notes)

I recommend finding a study buddy (aka accountability partner) who is a baker that is similar to you. Meaning if you bake cakes, find a cake bakin' buddy. If you're doing this only part-time, find a like-minded part-time hustler. Introverted? You can do this on your own! Just make sure you are holdin' yourself a-c-c-o-u-n-t-a-b-l-e.

Now here's the framework - we've tweaked this a bit to fit our own needs, so feel free to build from this base yourself. 

  • 🤝 Check-in (5 minutes) - this is where you start off with a positive mindset. We like to do a "one good personal / one good business" check-in from both of us to kick it off. 🧠 Puts everyone in a positive mindset and it's fun to hear good things about each other.
  • 🤝 Scorecard Update (5 minutes) - This is simple - only report on the key metrics. Don't assess them - just state them. For example: I made 4 posts this week. 💯 Total Facebook reach was 1,230 users. I brought in 6 leads this week. I converted 2 of those leads. My average sale this week was $78 dollars. My total revenue this week was... you get the point. Find the key metrics for your business and record them here.
  • 🤝 Rock Update (5 minutes) - Rocks are quarterly goals. You set up a quarterly "Rock" and then you give an update on it. For example, a Rock can be "teaching cookie classes in Q2." 🪨 Since we're in Q2, this will be a Rock we're working towards. An update would be, "I secured a location to teach classes" or "I signed up for the Cookie Class Kits to use the materials to teach my first class." (shameless plug)
  • 🤝 Customer/Employee Headlines (5 minutes) - These are any major company updates or any wins you've received from customers. You can announce you're discontinuing a product, adding a new product, or a 🥂 5-star review your client left ya on Google. 
  • 🤝 Action Item Review List (5 minutes) - This is where you review you last week's "to-do" list. What did ya get done, how it went, what it produced, etc. This is not where you add to your to-do list nor where you asses why things didn't get done - that's the next step. ✅ This is just a "what did you do last week" point.
  • 🤝 Issues: Identify / Discuss / Resolve (60 minutes) - The meat and potatoes of this meeting (meat-ing?), the IDS portion is where you talk about roadblocks, where they're coming from, and what you can do to work past them. This is a good place to break down bigger, more overwhelming tasks. 🚧 For example, "teach a cookie class" is too big. What do you need to do first before you can teach a class? Secure a venue. Add "reach out to venues to find a free location" to your to-do list for this week. 
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