Social media ads are the cornerstone of your marketing strategy, and each platform offers outstanding tools to help you create, monitor, and analyze your ads.
In this episode, Sophie is highlighting the top ad features of Facebook, Instagram, LinkedIn and Twitter. You’ll learn how to get the most out of your advertising dollars by selecting the best ad format, campaign objectives, ad placement, and target audience.
You’ll discover the analytics options that not only help you track your ad performance, but also determine your ROI by assessing key metrics like cost per click, or cost per lead.
Listen now to get the tips and tools that up your ad game and boost your brand awareness!
If you can never get enough true crime... Congratulations, you’ve found your people.
This is what the news should sound like. The biggest stories of our time, told by the best journalists in the world. Hosted by Michael Barbaro. Twenty minutes a day, five days a week, ready by 6 a.m.
Current and classic episodes, featuring compelling true-crime mysteries, powerful documentaries and in-depth investigations.