The Truth Behind Sustainability and Corporate Green Washing

In this candid episode of EZ Conversations, join me, your host Furkhan Dandia, as I sit down with the insightful John Pabon to delve into the complex world of sustainability. As we kick off our conversation, John, a seasoned expert in the sustainability space, discusses his remarkable work and its profound impact on the environment and society. With passion and expertise, he shares his journey, offering listeners a glimpse into the challenges and triumphs of advocating for a greener, more equitable world. But our discussion continues further. We venture into the corporate and political realms, exploring joint initiatives such as Diversity, Equity, and Inclusion (DEI) and Environmental, Social, and Governance (ESG) practices. Together, we dissect these initiatives, unravelling their true intentions and examining their efficacy in driving meaningful change. In a thought-provoking turn, we confront the elephant in the room: the perception of ESG as nothing more than a PR movement. John fearlessly tackles this notion, providing invaluable insights into the complexities of sustainability efforts within corporate and political landscapes. Through candid dialogue and critical analysis, we challenge prevailing narratives and strive to uncover the genuine motivations behind these initiatives. Join us on this eye-opening journey as we uncover the truth behind sustainability and strive to redefine its role in shaping our collective future. Tune in to EZ Conversations for an enlightening discussion that promises to inspire and empower. John Pabon has spent two decades in the business of saving our Earth. After leaving his role at the United Nations, John travelled the world studying the impacts of sustainability first-hand in factories, on fields and in Fortune 500s. Over his 20-year career, he’s worked with the United Nations, McKinsey, A.C. Nielsen, and as a consultant with BSR, the world’s largest sustainability-focused business network. He founded Fulcrum Strategic Advisors and was chair of the Conference Board’s Asia Sustainability Leaders Council, advises the UN, and serves on the board of advisors to the U.S. Green Chamber of Commerce. John is also the author of “Sustainability for the Rest of Us: Your No-Bullshit, Five-Point Plan for Saving the Planet” and “The Great Greenwashing: How Brands, Governments, and Influencers are Lying to You.” Sponsors of the Podcast: BetterHelp: ⁠⁠⁠⁠https://betterhelp.com/ez10⁠⁠⁠⁠ for 10% off your first month of therapy Mint Mobile: https://trymintmobile.com/ez10 for 15$ for an unlimited cell phone plan We Are Wild for 25% off your first order: ⁠⁠⁠⁠⁠https://zen.ai/EZ23⁠⁠⁠⁠⁠ Four Sigmatic: Use code "EZCONVERSATIONS" for 10% off your order. If you would like to support EZ Conversations, here are all the ways you can do that: ⁠⁠Instagram⁠⁠:⁠⁠⁠https://www.instagram.com/eunoiazen⁠⁠⁠ ⁠⁠Facebook⁠⁠: ⁠⁠⁠https://m.facebook.com/eunoiazen⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠ YouTube⁠⁠: ⁠⁠⁠https://www.youtube.com/channel/UCrqBp_zdRiIfBRV4wURSZ2A⁠⁠⁠ LinkedIn: ⁠⁠⁠https://www.linkedin.com/in/furkhan-dandia-macp-mba-072a8a1ba/⁠⁠⁠⁠⁠⁠⁠⁠https://www.⁠⁠⁠⁠⁠⁠patreon.com/EzConversations⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Or find Furkhan's Book, Pursuit of Self Love: 30 Uplifting Messages and Reflections. The Kindle version is available on Amazon: ⁠⁠⁠⁠⁠⁠https://www.amazon.ca/Pursuit-Self-Love-Uplifting-Messages-Reflections-ebook/dp/B0C4D1XYL1⁠⁠ Subscribe to the EZ Reflections Newsletter: ⁠⁠⁠https://ez-reflections-newsletter.beehiiv.com/ --- Support this podcast: https://podcasters.spotify.com/pod/show/furkhan-dandia/support Learn more about your ad choices. Visit megaphone.fm/adchoices