Hosting an event or a Virtual Summit is a lot of work, the goal is always to get as many registrations as possible.
But that won’t happen without marketing the event effectively so that you achieve your sales goal for registrations.
Dr. Joyce Faraj-Ardrua was wondering this very thing… what could she do with the sales page for her EmpoweRD Summit to boost registrations?
Joyce is a nutrition counseling coach who is hosting her second annual summit, called EmpoweRD, to help Dietitians and Health professionals improve their nutrition counseling skills.
She booked a Free Marketing Review, and we focused on her sales page for the summit. I gave her some strategies and action steps to optimize the page to boost signups.
The principles behind these strategies apply to any sales page, whether for an event like this or for services or a program.
Be sure to listen to learn:
- Tactics to use on your main website to help promote your special event
- How the placement of the content on your page can attract more potential clients instead of having them make a quick exit from the website.
- When and where to highlight special offers like early bird specials.
- Why you MUST share the unique aspect of your offer so people clearly understand what makes it different from the competition.
- Ways to use videos on a sales page and YouTube to help you sell your events or services.
Don’t skip this episode, you will learn 5 ways you can optimize your own sales pages to increase signups too.
You can check out Joyce’s EmpoweRD Summit website and use that coupon code MAYDAY if you want to register and save $50 https://nutritioncounselingacademy.com/empowerd2024
Find all the other resources mentioned at http://marketingyourprivatepractice.com/94
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