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April 28, 2024 1 min

These days, every content marketer is experimenting with AI.  And it is a wonderful tool if you use it well. For example, you can ask it to create 10 or 12 social media posts that refer back to one blog post.

However, you need to review those updates and make sure they actually sound like you because left to its own devices, artificial intelligence has essentially two voices. Stuffy Professional and College Frat Boy.

If neither of those tones are you, you need to go in and tweak the tone so the content content sounds like it's coming from you.

I've had a lot of great conversations about AI lately with some really smart people.  Be sure to look for them in the feed and subscribe, so you never miss another episode. 

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Episode Transcript

Available transcripts are automatically generated. Complete accuracy is not guaranteed.
(00:00):
This is Lorraine Ball, host of More Than a Few Words with The Marketing Tip.
These days, every content marketer is experimenting with AI.
And it is a wonderful tool if you use it well.
For example, you can ask it to create 10 or 12 social media posts that refer back to one blog post.

(00:25):
However, you need to review those updates and make sure they actually sound like you.
Because left to its own devices, artificial intelligence has essentially two voices.
Stuffy Professional and College Frat Boy.
And if neither of those tones are you, you need to go in and tweak the tone

(00:51):
so the content content sounds like it's coming from you.
I've had a lot of great conversations about AI lately with some really smart.
Music.
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