- Jay (https://www.linkedin.com/in/jayhschneider) is the founder of Flywheel B2B - https://b2b-squared.com/services/flywheelb2b
- Flywheel B2B is a new marketing automation for B2B merchants
- Jay has taken all his B2B commerce knowledge and experience and poured it into this tailor made marketing automation platform
- Jay uniquely understands the challenges B2B merchants face and has wrapped this new SaaS platform in a services layer that virtually guarantee success for the merchants he engages with
- In this episode, Jason & Jay discuss why marketing automation for B2B is so very different than for B2C/DTC and how his approach elevates these nuances to help drive success
- This is Jay's 2nd appearance on the Pod - he was previously on E211 in May 2023:
- 🟢 Spotify: https://lnkd.in/gVzyzkqM
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